Are you ready for the Digital Economy? Is your organization?

Business fundamentals are evolving faster than ever before ... accelerating value creation and destruction

72% of global CEOs believe the next 3 years will be more critical for their industry than the last 50 years. - Forbes Insights, 2016 Global CEO Outlook
Companies today are 460% more likely to fail within five years... - Tuck School of Business at Dartmouth, Strategy When Creative Destruction Accelerates
Only 5% of organizations feel that they have mastered digital to a point of differentiation from their competitors. - Accenture, Digital Transformation in the Age of the Customer

New technologies are introducing profound new opportunities and threats

By 2019, 75% of workers will have access to intelligent personal assistants to augment their skills and expertise. - IDC Research, Inc., IDC FutureScape 2017 Predictions
By 2020, 100 million consumers will shop in augmented reality. - Gartner, Top Strategic Predictions for 2017 and Beyond: Surviving the Storm Winds of Digital Disruption
Barcelona uses the IoT to save $95 million annually from reduced water and electricity consumption, increase parking revenues $50 million a year, and generate 47,000 new jobs. - Data-Smart City Solutions at Harvard Kennedy School, How Smart City Barcelona Brought the Internet of Things to Life

A radical new focus on the comprehensive customer experience is essential

By 2020, 85% of a customer’s brand experience will occur without any human interaction. - Centric Digital, How Omni-Channel Customer Experiences Drive Brand Transformation
86% of consumers are willing to pay more for an upgraded experience. - The Huffington Post, 50 Important Customer Experience Stats for Business Leaders
Companies with best-in-class customer experience management achieve year-over-year customer profit margin improvement 527% higher than their peers. - Aberdeen Group, CEM Executive's Agenda 2016: Aligning the Business Around the Customer

And organizations pursuing a higher purpose are reaping imense benefits

Organizations in which employees perceive meaning at work are 21% more profitable. - Future of Leadership Initiative, Meaning@Work, Leadership in times of digitization
Companies where women make up at least 15% of senior managers had more than 50% higher profitability than those where female representation was less than 10%. - Credit Suisse Research Institute, The CS Gender 3000: The Reward for Change
75% of Millennials would take a pay cut to work for a socially and environmentally responsible company. - Cone Communications, 2016 Cone Communications Millennial Employee Engagement Study
87% of Millennials base their purchasing decisions on whether or not a company makes positive social efforts. - D!gitalist Magazine, Why Millennials Care About Purpose-Driven Business

To adapt, thrive and innovate in this new Digital Economy, it is imperative that organizations understand the new opportunities and threats that are fundamentally changing how businesses the global economy operate.

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