Zug Productions "It's all about your art".

ABOUT US

Zug Productions is a creative services enterprise established by two entrepreneurial brothers, dedicated to the specialized domain of independent music production. This limited liability company excels in composing, songwriting, sound-for-picture, and mixing services. The overarching objective of this venture is to secure a publishing deal, thereby facilitating expanded client outreach and fostering enduring professional connections. Guided by a creative ethos and unwavering resolve, the founders aim to make a lasting impact within the realm of the entertainment industry.

CREATIVE AESTHETIC

Music is really the backbone of logic in video communications. Stock music doesn't always match with the logic and/or groove for the nature of the brand. Video feels better when the music is written to edit. Zug Productions creative approach is to match the logic and orchestration to create that tailor-made feel for the brand itself and engage its audience.

Commercial Works

How We Work

Collectively:

  • Giving moderate input.
  • Working off themes and stories
  • Key Features/Phrases the client wants in video

Client (Chicco) wanted the product to be seen as a cool hip carseat that still brings the "safety first" mentality. During treatment the client provided:

  • Ideas: Jason Mraz Rap groove | Kid friendly | Innovation
  • Key Features: "Dual Zone" / "Easy to latch" / "Ergo Boost"
  • Phrases: "Chicco manufactured - everybody approves" | "Mix & Match" |"Easy to latch"
  • Ideas: indie-base tune
  • Phrases: "Together We Grow"

Independently:

  • More creative freedom.

Instrumental / heavy production / upbeat tune for Lutron Casetta

Caron Treatment Foundation, PA.

zugbros@gmail.com | 717.615.8798