Location and the main characteristics of transport to/within the country
Brazil is in south America, Brazil is made up of 26 states (Visit Brazil, 2016). Mass size of Brazil results in issues with transport, airlines highly expensive and problems with over land transport especially in the rainy season (December-May) results in bad flooding, this flooding results in waterways but due to being so over polluted they have a lack of ports etc. (Boniface et al, 2012). The bus services around Brazil are very well connected with the major cities all linked providing a range of journeys (Lonely planet, 2016). Most brazils motor vehicles such as buses and cars run of biofuels due to the lack of petroleum therefore they use the sugar cane grown in sao Paulo to create ethanol to run he vehicles which is leading to air pollution and destruction of rainforests (Boniface et al, 2012). Brazil’s internal air network is well developed with nine international airfields along with hundreds of air fields in remote areas, there is also a frequent service from sao Paulo to Rio de Janeiro which is regularly used for business travelers (Boniface et al, 2012), even though there is a well-developed air system this is a highly expensive route of travel therefore many local people choose other cheaper modes of transport with the airlines mainly attracting business travelers or holiday goers.
Strengths and weaknesses of tourism or events in the country
First weakness is that Brazil has very high crime rates mainly around busy times such as the carnival mainly small petty crimes such as thefts these are very common at beaches etc. (Gov, 2016). Transport is also key as even though there are many different modes of transport around the country these tend to be very expensive with bus prices around £3.50 an hour therefore when travelling long distance is expensive (Lonely planet, 2016).
The main strength is that the country still remains a beautiful place full of natural and cultural resources such as the white sand beaches. Also hosting the Olympic games promoted the country bringing tourists to the area (BMI research, 2016). Brazil also is home to many key events which have been established for many years and some of the biggest in the world (Moss, 2015).
The key recommendations for the client considering all the data and information collected a large cultural festival in Brazil if it was going to happen will need to be before December – May as this is the rainy season in Brazil and therefore reduces the amount of transport available available to get to the event, also in March time the Rio carnival therefore this wouldn’t be a good time to hold a cultural festival as this attracts millions from all over the globe therefore would draw people away from visiting the cultural festival. This is a good destination for a festival with predicted 15,933,000, visitors to Brazil in 2026 and looking at the statistics of Rio carnival and how successful it is this is a great location for a festival.
In conclusion to data collected it clearly shows that Brazil tourism industry affects the growth of the country with Rio’s carnival brining £570 million to the country in 2014 and around 500,000 visitors. There has also been an increase in domestic travel with 68 million taken by Brazilians in 2012. There a range of different resources which attract visitors to Brazil for example cultural resources such as Christ the Redeemer and beautiful white sand beaches. To overall conclude brazil would be a perfect location to hold a large cultural festival.
Boniface, B., Cooper, C., Cooper, R. (2012) Worldwide destinations: the geography of travel and tourism, 6th edition. London: Routledge.
Bookers international (2016) Riocarnival.org: Bookers international. Available from http://www.riocarnaval.org/carnival-date/rio-carnival-2017.html (accessed 20 December 2016)
BMI Research (2016) Brazil Tourism Report.- BMI Research. Available from http://content.ebscohost.com/ContentServer.asp?T=P&P=AN&K=117126972&S=R&D=bth&EbscoContent=dGJyMNHX8kSep7A4zOX0OLCmr06eprdSsqm4S7aWxWXS&ContentCustomer=dGJyMPGqtlGzrbFMuePfgeyx43zx (accessed 10 November)
GOV.UK (2016) Foreign travel advice Brazil: Gov.uk. Available from https://www.gov.uk/foreign-travel-advice/brazil/safety-and-security (accessed 11 November 2016)
a. Lonely Planet (2016) Brazil: Lonely planet. Available from https://www.lonelyplanet.com/brazil#experiences (accessed 8 November 2016)
b. Lonely Planet (2016) Brazil: Lonely planet. Available from http://www.lonelyplanet.com/brazil/the-amazon/introduction (accessed 20 December 2016)
New 7 wonders of the world (2016) Christ the redeemer. Available from https://world.new7wonders.com/wonders/christ-redeemer-1931-rio-de-janeiro-brazil/ (accessed 20 December 2016)
Moss, C. (2015) Brazil events. The Telegraph, 14 October. Available fromhttp://www.telegraph.co.uk/travel/destinations/south-america/brazil/articles/brazil-events/(accessed 8 November 2016)
RCS Travel and Tourism (2016) The Guide for Carnival in Rio de Janeiro: RCS Travel and Tourism. Available from http://www.rio-carnival.net/ (accessed 10 November 2016)
Rio.com (2016) Rio.com. Available from http://www.rio.com (accessed 20 December 2016)
Urry, J. (2007) Mobilities, Cambridge, UK: Polity Press
Withnall, A. (2014) Rio carnival in numbers. Independent, 27 February. Available from http://www.independent.co.uk/news/world/americas/rio-carnival-2014-in-numbers-brazil-kicks-off-the-greatest-party-on-earth-tomorrow-but-where-will-9157909.html (accessed 20 December 2016)
World travel tourism council (2016) Economic impact 2016 brazil. Available from http://www.wttc.org/-/media/files/reports/economic-impact-research/countries-2016/brazil2016.pdf (accessed 20 December 2016)
Word count: 1815