Make A Simple Marketing Plan
Use the 10 editions Bee Local Magazine to plan your 2020 campaings in easy steps.
- Make a list of the 10 editions of Bee Local Magazine
- Think of one special event, promotion or product that would fit with each edition see the editions below.
Narrow down the details:-
- What is the key message you need to tell people? Think - what's in it for them?
- Who is the person you want to receive the message - really build a picture of the person you want to talk to? - age, gender, profession, location, interests - the better the picture the better your message will be
- What image and headline will portray that message?
- What are your terms and conditions?
- When do you want the offer to end?
- Work back from your offer start and allow at least a month to promote it.
- Make a marketing campaign for each event - if you have found a picture that portrays what you want to say then use this to make an advert, social media posts, leaflets for network events, newsletters - have you thought about radio advertising too?
Bee Local Magazine is distributed to 18,000 homes every edition