Inject Creativity Live 3rd March 2021

Chris Betcher

Adobe Education Leader Emeritus, Google as an Education Program Manager and passionate creative

How do you make a movie so that people want to watch it?

Chris' slide deck from tonight:


Telling a story in filmmaking.

Available in Chris' slide deck (linked above).

Chris spoke passionately about how narrative principles can be used to take a project from concept to reality.

Available in Chris' slide deck (linked above).

Students unattended may just film something that is happening, just like the Lumiere Bros.

Available in Chris' slide deck (linked above).

However, with some guidance, students can be inspired to consider not just what they want to film, but how to tell the viewer a story through progression, movement, focus and framing.

Available in Chris' slide deck (linked above).

The kinds of shots you select can evoke a time, a place or a mood more effectively than a text statement.

An establishing shot can even be filmed in one location, but be evocative of another place or time. A long shot will action to suggest to the viewer relationships between the location and the main character.

The medium shot creates empathy with the character, where as a close up creates intimacy (intimacy can also be creepy - see the top two shots as great examples)!

Quick Tips for filming:
  1. Film in LANDSCAPE, not portrait if you are using a camera on a phone
  2. Allow extra footage before and after the film you want to use.
  3. Keep your transitions simple - straight cuts or wipes are best and are a clean transition to connect your shots.

Paul McClean

Director of Rare Innovation in New Zealand

Passion for a focus on the real-world learning environment for students

Paul covered important considerations such as:


  1. Diagnose Current State
  2. Find or Locate a Starting Point
  3. Establish real-world projects and end-end learning journeys
  4. Establish content platforms
  5. Automate platform and file workflow to establish immediate work management & responsive feedback; prepare for COVID Lockdown 5.0

Digital Mastery Unboxed | https://www.linkedin.com/posts/paul-mcclean-2ba05246_education-unboxed-activity-6702103079690604545-HwBm

Digital Mastery Unboxed | What is in the Unboxed Series Box?

  1. Digital Mastery Overview
  2. Creative Learner Profile
  3. Re-thinking Learner Experience
  4. Orchestrating Learner Vision
  5. 1:1 Multi-Project learning design
  6. Transforming learners to transform Community

Digital Mastery & Leadership Article | https://www.linkedin.com/pulse/what-does-education-leadership-digital-mastery-beyond-paul-mcclean/

Digital Mastery Interview | https://www.youtube.com/watch?v=rGMZlA8oHzM

Digital Mastery Video | https://www.youtube.com/watch?v=3QE9B4adEaA

Achievement Strategy | https://www.youtube.com/watch?v=JXUpZ3VkORU

Improving Engaged State | https://www.youtube.com/watch?v=7AkIRB49Few

Digital 2020 in traditional school | https://www.youtube.com/watch?v=SD9NvVVtbkA

Measuring 1:1 creative learner strategy, teacher effectiveness and achievement | https://www.youtube.com/watch?v=8igWPCdylP8

An education snapshot | https://www.youtube.com/watch?v=VnndS-jDZnk

Paul McClean | https://www.linkedin.com/in/paul-mcclean-2ba05246/

Next time...

Our AEL presenter will be the delightful Juliette Bentley, who will be sharing some tips on Adobe Spark.

Our Thought Leader education reformer, the amazing Peter Hutton, director of the Future School Alliance.

Created By
Erin Raethke


Created with an image by Nurhkmt - "cliff man ocean"