Golden State Warriors understanding Marketing

Warriors Stadium
Golden State Jersey
Warriors Mascot
Golden State Warriors Team

The Warriors were founded in Philadelphia in 1946 as the Philadelphia Warriors. In 2015 they set the record for most regular season wins in NBA history . They were the 2015 NBA Champions and there arena is in Oakland CA.

Brand Competitors:

Some of the Warriors bigger competition is the Cleveland Cavaliers
Los Angeles Clippers also are a big brand competitors
  • Category Competitors: 1) BeyoncĂ© Knowles is one of golden states competitors. She has some up and coming concerts in California. 2) California Golden Bears football
  • Generic competitors:
1. food
2. clothes

Three examples of Economic Factors:

Clothing And Shoes- 1 Pair of Jeans (Levis 501 Or Similar) 51.21 $ 48.61 $ -5.07 %

Market- Milk (regular), (1 gallon) 3.89 $ 3.57 $ -8.07 %

Restaurants- Meal, Inexpensive Restaurant 15.00 $ 15.00 $ 0.00 %


Cross Traxxion Technology - panel costruction

Legislation: The NBA rule book can help prevent injuries and hard calls.

Socio demographic: The Golden State Warriors markets to women by being a popular team in the US and given population's age, ethnicity, or SES (socioeconomic status).



Created with images by mikaro95 - "sport basketball basket"

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