Team 8

Backward Integration

  • Owning your suppliers
  • Example: Starbucks

Internal and External (IE) Matrix

  • Combines the IFE and EFE total weighted scores
  • 9 cells
  • Strategy Matching stage
  • Region 1: Grow and Build, Region 2: Hold and Maintain, Region 3: Harvest and Divest


Created with images by jarmoluk - "document agreement documents" • Skitterphoto - "board game competition" • FirmBee - "apple imac ipad" • christophe.benoit74 - "Business"

Made with Adobe Slate

Make your words and images move.

Get Slate

Report Abuse

If you feel that this video content violates the Adobe Terms of Use, you may report this content by filling out this quick form.

To report a Copyright Violation, please follow Section 17 in the Terms of Use.