JOMA SPORTS FOOTWEAR PHOTO SHOOT
Joma head office required a series of sports footwear photography featuring football, running, trail, tennis and leisure shoes to appear in their Spring/Summer 2017 catalogue. Olner PSM were tasked to deliver from the UK while dealing with the inclement British springtime weather.
The photo shoot took approximately one month to complete, with several attempts to exploit the best of early springtime weather in the UK and keep our models nice and dry wherever possible! Olner PSM aimed to achieve a contemporary lifestyle approach to the images which saw a number of UK locations visited.
Retouching ensured a high quality, colour balanced collection of images which were then delivered to Joma to include in the final catalogue artwork.