While Convention and Visitors Bureaus (CVBs) are unique in their role promoting their communities to the world, they face the same challenges as any nonprofit organization. The Fanning Institute can assist CVBs of all sizes in assessing where they are as an organization, gathering input from their community stakeholders and planning for the future. Fanning can also help CVBs maximize the effectiveness of their boards and volunteers, develop individual leadership skills and ensure organizational continuity.

CVB & Fanning Partnership Benefits

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Fanning helps Augusta CVB strengthen organization through staff retreat

With a staff of 10 people, communication and collaboration are part of day-to-day life at the Augusta Convention and Visitors Bureau (CVB).

“Out of those 10 people, five are on the leadership team and the other five are managers supervised by the leadership team,” said Bennish Brown, president and CEO. “That is a unique staff composition, and we felt like now was the time to really have an organization-wide conversation about where we are and where we’re headed.”

To facilitate the effort, Brown reached out to the J.W. Fanning Institute for Leadership Development, a unit of UGA Public Service and Outreach, and public service faculty member Sayge Medlin.

“Sayge really understood what our needs were and moved us in the direction of a day-long staff retreat that would help us get all of our ideas on the table,” said Brown.


The Fanning Institute can customize any leadership retreat to meet your organization’s leadership needs, desired outcomes and group size.

Whether your organization wants to come to Athens or wants Fanning to come to your community, our retreats focus on team building, experiential planning and leadership development to restore connection and collaboration and develop leadership capacity. Retreat packages can include:

  • Fanning Institute-facilitated team building experiences
  • Fanning Institute faculty-led programming
  • Use of meeting facilities
  • Overnight accommodations
  • Meal plans
  • Assessments and evaluations
"I'm so glad we made the decision to work with Fanning. Sayge (Medlin) did an amazing job bringing us together and helping to make us stronger as a staff."

Bennish Brown, President & CEO, Augusta Convention & Visitors Bureau


Contact Jessica Walden at jessica.walden@fanning.uga.edu for more information about our CVB Services.