On the east side of Jack Trice Stadium (where campus is currently building multiple lighted, irrigated recreation fields), there would also be 3,600 paved parking spaces that would be used for daily commuter and football game-day parking.

Football fans will cross University Blvd. via a pedestrian bridge, which will connect directly to Gate 2 at Jack Trice Stadium. The bridge will significantly enhance pedestrian safety.

The entrance to campus on University Blvd. (just north of Reiman Gardens) is enhanced with a stylish and functional elevated walkway connecting the parking lots with the stadium.

The illuminated pedestrian bridge - accented with cardinal and gold colors, of course - will deliver fans directly to the east concourse of MidAmerican Energy Field at Jack Trice Stadium.

The pedestrian bridge will serve as a grand entrance to Iowa State University.

The plans include a hotel and much-needed, large-scale convention space so the university and community can maintain its status as one of Iowa's most-desired event destinations.

The addition of a climate-controlled walkway connecting the Scheman Building to Hilton Coliseum provides new viable entertainment space for Cyclone donors attending games, matches and meets.

As announced previously, Hilton Coliseum will still continue to receive a colorful makeover, more expansive concourses and needed operational upgrades.

A one-dimensional drawing of how the various buildings and thoroughfares (both vehicular and pedestrian) could lay out. The plans also include a wrestling and volleyball practice facility and the potential for future building expansions.

A 3-D model of Jack Trice Stadium in the foreground and the entertainment and cultural district to the north (between South Fourth Street and Center Drive).

The entertainment and cultural district from the corner of University Blvd. and South Fourth Street.

A roundabout - vehicles on ground level and pedestrians elevated - showcases a potential art piece that will be the anchor attraction for the district. The beautiful corridor between Jack Trice Stadium and Hilton Coliseum will be unmatched in the current collegiate landscape.

Shopping, dining, live entertainment, ice skating or just hanging out year-round... the possibilities are endless. This is transformational for Cyclone Athletics, Iowa State University, Ames and central Iowa.

The entertainment and cultural district includes pedestrian walkways and a large gathering space that can be used for pep rallies, concerts and even ice skating in the winter.

The University has created a working group consisting of a wide array of community leaders, including the Mayor and the Ames Convention & Visitors Bureau.

Cushman & Wakefield is one of the world's leading real estate development consultants. They have collaborated on many similar entertainment and cultural projects. Cushman & Wakefield is beginning a feasibility study, which should be completed in 3-4 months.

Special thanks to Simonson & Associates for creating the images & video fly-through for this project.