Entertain • Connect • Engage
Digital platforms and content technologies empower social activists to marry a great story, a pressing issue, and the masses who want to be a part of positive change.
Employing strategies that commerce-motivated entities mastered well before social activists, we will deepen our engagement with audiences that are drawn to Eighteen because of it's entertainment value and subject matter.
Our stories will inspire (and sometimes enrage) people by demonstrating the human impact of hardline immigration rhetoric and policies. But we will also show what an empowered activist class can accomplish. Through transmedia elements we will deepen our audience's understanding of the issues and expand their opportunities to make an the impact.
Our prospective impact partners include Human Rights Watch, Define American, and The Creative Visions Foundation, all of whom will work with us to serve our audiences meaningful Calls-To-Action and thus transform "Eighteen" into a digital organizing tool.