The Digital Champions Programme launched its first Pilot Workshop in Singapore on 15 May 2017 was dedicated to foster a better understanding between micro, small, and medium-sized enterprises (MSMEs) and government officials in the digital age.
16 participants from across Asia came together to represent their flourishing MSMEs, representing several industries such as food products, IT & telecommunications services, fashion & beauty, online retailing, B2B marketing, furniture, or and social enterprise. They hailed from New Zealand, India, The Philippines, Malaysia, Vietnam, Indonesia, and Singapore.
The morning sessions were dedicated to panels presented by experts Deborah Elms of the Asian Trade Centre Foundation, Jeff Paine of the Asian Internet Coalition and Steve Okun from the American Chamber of Commerce. These discussions equipped MSME owners and representatives with the tools to better communicate their challenges to government officials.