Dr. Andrew Burnstine beaming in as a hologram to present, Reclaim The Runway.
How do you have a fashion show when the designers, models, design team and logistical crew are not in one place? This was the challenge facing the students at Lynn University’s College of Business and Management in the age of COVID-19.
The solution was to rethink what a fashion show is actually about. Thus, the students went behind the scenes, speaking to some of the hottest fashion designers today and gaining the designers’ insights on what makes fashion sustainable and purposeful for today’s consumers.
By engaging directly with leading designers and using 3D renderings, holograms and new virtual presentation techniques, the students at Lynn University were able to bring to life the concepts, creativity and innovation that is behind the best of fashion and reclaim the runway for the future.