Wilfred "Bill" Winkenbach- an Oakland area businessman and a limited partner in the Oakland Raiders , was also the father of fantasy sports. He devised fantasy golf in the latter part of the 1950s. Each player selected a team of professional golfers and the person with the lowest combined total of strokes at the end of the tournament would win. Golf is a simple fantasy game to administer and keep tabs on, since each participant is concerned only with the scores of his or her team members without anything else to complicate it. However, it was never organized into a widespread hobby or formal business. In Oakland in 1962, Winkenbach formed the first reported fantasy football league, called the Greater Oakland Professional Pigskin Prognosticators League (GOPPPL), with eight teams. George Blanda was the first player taken in the first draft in 1963
Rotisserie League Baseball- Rotisserie Baseball was invented in the early 1980's by a group of guys who love Major League Baseball. Magazine writer/editor Daniel Okrent is credited with inventing it. Their goal was to find a way, through the use of player statistics, to emulate Major League Baseball. They also wanted to prove that their vast knowledge about major league baseball players and their capabilities was well beyond that of their peers. The title Rotisserie League Baseball was named after the New York City restaurant La Rotisserie Française, where its founders met for lunch and first played the game
Sports Journalists importance in Growth of Fantasy Sports- Because Okrent was a member of the media, other journalists, especially sports journalists, were introduced to the game. Many early players were introduced to the game by these sports journalists, especially during the 1981 Major League Baseball strike; with little else to write about, many baseball writers wrote columns about Rotisserie league. A July 8, 1980 New York Times Article titled "What George Steinbrenner is to the American League, Lee Eisenberg is to the Rotisseries League" set off a media storm that led to stories about the league on CBS TV and other publications.
Birth of Fantasy Football- The inaugural league was called the GOPPPL (Greater Oakland Professional Pigskin Prognosticators League), and the first draft took place in the rumpus room of Winkenbach's home in Oakland, California in August 1963. The league consisted of eight members, made up of administrative affiliates of the AFL, pro football journalists, or someone who had purchased or sold 10 season tickets for the Raiders’ 1963 season. In 1969, Andy Mousalimas, an original creator of GOPPPL and participant in the inaugural draft, brought the game to his sports bar, the King's X in Oakland, California where he added another couple of leagues. When the patrons of other Oakland and San Francisco bars visited for trivia contests they soon learned of fantasy football and passed the word about it. Due to the time consuming nature of the game's scoring it was difficult to pick up and spread slowly across the country
Value of Fantasy Sports Today- On average, fantasy sports players (age 18+) spend $556 on league-related costs, single-player challenge games, and league-related materials over a 12-month period. Estimated number of players in 2016 is 57.4 Million. The fantasy football market is worth $70 billion dollars alone.
Issues with Fantasy Sports- Many people feel that participating fantasy sports is gambling. A scenario from Frontline's article , "Eric Schneiderman: Why Daily Fantasy Sports is Gambling" describes this issue: “I think DraftKings and FanDuel spent something like $31 million in the first week of the NFL season alone,” says Schneiderman. “Then the stories started to break about employees of these companies using non-public information to get a competitive advantage to win money on other sites. At that point, we launched our investigation.” New York has become a key battleground in the fight over whether daily fantasy sports should be legal or not. In November, Schneiderman decided that the two sites were in violation of New York’s gambling laws. In a cease-and-desist letter, he ordered the two sites to stop accepting “wagers” in the state, the largest market in the nation for the daily fantasy sports industry. An appeals court judge later ruled that the sites could keep operating until questions over their legal status were better settled.
Ban Fantasy Sport Sites?- As stated above, many people believe that fantasy sports is a act of gambling. Therefore, in some states it is illegal to gamble, so they ban fantasy sport sites. For example, the scenario shown above is illegal because they are “using non-public information to get a competitive advantage to win money on other sites."
Internet's influence on Popularity of Fantasy Sports-The new technology lowered the barrier to entry to the hobby as stats could quickly be compiled online and news and information became readily available. In early October 1995, what would become a popular fantasy hockey website was released by Molson Breweries. The website allowed visitors to register accounts and participate in hockey leagues of nine teams in which the visitor would be the general manager for one of those teams. On 24 May 1996, Molson Breweries won the International Digital Media Award for best website of 1995
FSTA- FSTA is the Fantasy Sports Trade Association created by representatives from CDM, Fantasy Insights. EA Sports, The Sporting News, and USFANS. It is an official organization to help promote and protect fantasy sports. The FSTA is the voice for over 57 million fantasy sports players in the United States and Canada, and for the companies that provide services, news, information and competition to support this growing industry.
Problems that Resulted from Fantasy Sports' Fast Growth- Issues that have occurred with the fast growth of Fantasy Sports is the issue with gambling, fantasy sports eat away at workplace productivity (40 percent of fantasy team management reportedly takes place at work) and the focus on individual achievement is distorting the beauty and purpose of team sports
Enthusiasm for Fantasy Sports- Fantasy Sports are estimated to have 57.4 Million players. Ninety percent of participants cited friendship as a reason for playing, making it the primary reason; the second most important reason was fun, cited by 60 percent, followed by the competition and challenge, while the lure of prizes wasn’t shown to offer much incentive (Raney & Bryant). And the mostly male (90 percent) participants spent between one and four hours each week on fantasy sports.
Ethical Dilemma with Requiring Payment to Participate- Because some sites require participates to pay, it gives people more of a reason to think fantasy football is an act of gambling. It is a game of chance that you must pay for to enter, just like buying lottery tickets.
Media's Impact on Fantasy Sports- Fantasy Sports involves participation online, and results of live sporting events. They get this information from various online sites and the television. Fifty- eight percent of fantasy users reported watching more sports on television since they started participating in fantasy sports.
Athletes and Teams Impact on Fantasy Sports-The better the stats for each individual player, the better the team. The better the team, the more like the team will succeed. When the athletes continuously do well in their sport, they are more likely to be chosen for a fantasy team. The athletes performance is what the fantasy team relies on. If they have done good in previous seasons, they are more likely going to be chosen.
Future Trends- As technology expands and advances, fantasy sports will have more involvement with digital techniques. It also grow with these advancements. The only issue they will have in the future is if legislation is made banning gambling.
Target Market- The target market of fantasy sports is men older than 18 year old that are good with technology, like sports and like taking risks. They must be older than 18 years old because it is a form of gambling. They should be good with technology because fantasy sports is becoming very technological advanced.