Read this post at National Newswatch here.
My wife and I spent some time in Ottawa last week testifying before the Human Rights Committee concerning the deteriorating situation in South Sudan. I noted a number of changes in Parliament since my sojourn there as a Member of Parliament ended six years ago, chief of which was the collective sense of tentativeness among the elected officials. That’s because the world has suddenly become far more complex, and at times threatening. Politicians are getting their information from all sides, both pro and con, and in doses that would challenge anyone.
That’s mostly opposite to the challenges citizens are facing regarding how they get their information. According to a recent Abacus Data survey, Canadians are becoming increasingly addicted to social media as their preferred source for political news – doubling in only the last two years. In a revealing statistic, the research paper discovered that 17% of respondents didn’t have cable or satellite television at home, although they did have an average of 5.8 devices connected to the Internet. Only 1% got their news from print newspapers.
So, like their politicians, citizens are getting news from everywhere around them. But there is one key distinction: Canadians are increasingly shaping what they get to suit their taste. This reality is threatening to our cohesion as citizens. The Abacus study found that Twitter users were twice as likely to get into a squabble as other social media consumers. Squabbles aren’t a bad thing and essential to debate, must unless common ground is discovered the repeated fracturing of society continues unabated. As the report itself reported regarding Facebook users:
“Canada’s most active Facebook users tend to feast on a diet of news and information that is catered specifically to their interests, values, and ideologies. The more active Canadians are on Facebook, the more limited their world view.”
Google’s CEO, Eric Schmidt, predicted what all this would mean: “The technology will be so good, it will be very hard for people to watch or consume something that has not in some sense been tailored for them.” It used to be that we were informed and shaped by what we got from traditional news services. Today it’s the other way around, as the news industry molds itself more exclusively around what we are interested in. The news industry is changing us in the similar fashion to how we are changing the industry.