Alisha Eddleman Coordination + Organization + Creation

Creatively coordinating your most important projects...

My first love as a child was art. I would draw and paint on every surface imaginable, but luckily for my mother, never on the walls. My passion for art, innovation, and creativity has emanated into every aspect of my work. Always looking for the next ingenious design or idea to capture an audience drives the artist within me.

While earning my bachelor's in Psychology, I learned to get inside the mind of many different demographics of people, including consumers. Advertising seen on television or heard over the radio wasn't just an "ad" to me, but instead a message I tried to decipher and analyze how it was coming across to the masses.

Once I was introduced to grassroots marketing and the thrill of seeing results from campaigns, I was hooked. I had my hand in every aspect of the marketing group, from assisting with creative, managing scholarships, placing print material, and analyzing our online marketing strategy. My strong organizational and time management skills allowed me to handle multiple projects at once, being involved in both print and digital marketing opportunities to help our business grow.

Creative without strategy is called 'art.' Creative with strategy is called 'advertising.' - Jef I. Richards

In addition to my sharp eye for detail and passion for the creative, my strong work ethic and dependable drive to succeed is an asset for any company looking for a strong Project Manager or Assistant. My passion for bringing ideas to life and unveiling a finished result can be found in my various work experiences.

How I've made an impact...

Creative Collaboration

In need of a Memorial Day sale campaign, my brainstorming session of current trends and pop culture led the creation of this blend of Minecraft and Game of Thrones. Working with the graphic designer, curriculum development team, social media specialist and content editor, this graphic was created for our campaign, bringing in $900k revenue.

Event Coordination

With efforts to bring in more customers and boost sales, I arranged creative workshops, art classes, and product demonstrations to be held at a retail art store. Instructors, vendors and local artists were booked, rentals arranged, and schedules created- all while paying close attention to the details. Customers were not only excited about the products and future learning opportunities, but sales from the events increased YOY.

Hard Work & Organization

Being an organizational junkie, I am constantly driven to make everything clean, organized, and visually appealing. Whether it's organizing cabinets, drawers, and files, adding small, handmade creative details to an event, or cleaning up a small dining room (as pictured here), I believe the delight is in the details. Not only does it pack a visual punch, but can also increase efficiency and productivity in a variety of ways.

Thanks for learning a little bit about me and what I can bring to your team as a Project Manager or Executive Assistant!

Want to chat?

email | eddleman.alisha@gmail.com | 650-575-5701 | cell

Created By
Alisha Eddleman
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Credits:

Kiri Picone

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