Create events on Facebook to help advertise upcoming events, and remind those who are interested that it's happening.
Bring the store to those at home- use Facebook Live to show new merchandise, make announcements and show what it's like to work there.
Responding to customer's comments on posts is a great way to interact with the public as well.
Stop by before the next winter storm turns downtown into a winter wonderland again! We are open from 9-5 today.
Keep the Facebook page updated- post at least once a week