The current state of Sexism, Homophobia/ Heterosexism by: Aaliyah reid-goulbourne

Table of Contents:................................................................................................................................1 Where's My Chips? Nandos Ad (Sexism): ................................................................................2/3 Buju Banton- Boom Bye Bye(Homophobia):........................................................................... 4/5 Chris Brown - Loyal ft. Lil Wayne, Tyga(Sexism):......................................................................6/7 Robin Thicke - Blurred Linesft.T.I.Pharrell(Sexism):..................................................................8/9 Heterosexual Family according to societal standards(Heterosexism)............................10/11 Analysis of Findings.............................................................................................................................11

This advertisement by Nandos reinforces the present issue surrounding sexism and how women are represented in society. In this ad the individual who is being portrayed in a sexist fashion appears unknowing of what is occurring and how she is being made a mockery of as a result of her large bosoms enabling her from seeing her fries on her plate. She is seen as an individual with lower intelligence because she could not see her fries which were clearly in front of her. This advertisement effects the representation of women because it shows them as airheads and very superficial which is clearly inaccurate. When taking a look at modern society and the perception of females in the media they are often shown to be no more than a pretty face, when in reality there are millions of honourable women who receive no recognition on a regular basis.

The song "Boom Bye Bye" By Buju Banton reinforces the issue surrounding homophobia in society today. This song is one of the anti-gay anthems of Jamaica and talks down on homosexual men as well as categorizes all homosexual men as predators and rapists. These images affect the way that people react and think towards members of the LGBTQ+ community because it insinuates that homosexuals should be dead, so if anyone who categorizes themselves as a LGBTQ+ person were to hear it they would live fearfully. Many people in Jamaica, a country where the act of homosexuality is still currently illegal might take the lyrics seriously and take action in eliminating homosexuality all together.

The song "Loyal" by Chris Brown, Lil Wayne and Tyga reinforces the issue surrounding sexism in society today. Repetitively throughout the song the idea of women being "hoes" as well as making multiple remarks insinuating that women are easy in terms of their sexuality and can be easily persuaded into doing what a man requests by giving them materialistic items. This song affects the way that men act because they will believe what is said in this song that all women are easy and have no morals and are willing to jump from one man to another. For women, it implies for them that they should be easy and allow men to treat them as they please because as a result they will be rewarded.

In the song "Blurred Lines" Robin Thicke featuring TI and Pharrell there is an emphasis on sexism( as well as various other isms and disturbing issues) which is displayed throughout the video and can be clearly heard throughout the lyrics of the song. This song reinforces the issue surrounding sexism because it implies that even if a female clearly says "no" there is still wiggle room to convince her otherwise or to just completely ignore her requests. This song may affect the way that men act towards women because it may further instill within them that females are not in control of what they want and that they require force. For females they may become fearful of men for the belief that they do not care about consent and are willing to force themselves on to females.

In the image shown above which a family and leads to a parking area this reinforces the issue surrounding heterosexism in society. This image shows one single type of family and according to society the most "common" which includes a man, woman and their children. This image affects the way people feel toward the concept of families because if someone comes from a family where they have one parent or two parents of the same sex they might feel as though there is no representation for them in society and they will not be able to look anywhere and feel as though it looks like their family. Also parents who identify differently than the societal standard of what a family consists of might feel as though they should change or present themselves differently in the hopes of being acceptable to society.

Report

In society sexism has been a reoccurring issue especially in media today.Within media sexism has been made the norm due to the abundance of celebrities that make and include sexist remarks in their music and have a vast following. Sexism continues to be reinforced through media and is shown by the attitude of men in regard to women, slut shaming and rape culture. In media men are often portrayed as the hero character and the individual who saves the poor woman in distress because she knows no better, which has been shown multiple times in Disney princess films. In a movie such as the avengers although Black Widow has the same amount of talent and is equally as able as the rest of the avengers she is still portrayed as the “sexy” character and has to dress provocatively for the pleasure of men. As a result often time, even though Black Widow is fighting she will still continue to be seen as a sexual object due to her appearance and the standards of men. In the song “Loyal” slut shaming is evident, if a female decides to have an open sex life and have intercourse with more than one man she is considered a whore, while often time that is not returned to men when they sleep with more than one female. Slut shaming is also shown with clothing, if a female wears tight clothing she is considered promiscuous and easy while if a man were to take off his shirt it would not be a problem. Also in the song loyal they sing about how females only want men for gifts and materialistic objects so if they have intercourse with a man and he rewards her there will not be any issues. In regard to rape culture, this is evident because women are not as outspoken and generally have less say opinion wise than men so although most people understand that “no” means “no” and that consent is necessary many people are coerced due to the fact that men dismiss their opinion and try to make excuses or convince their partner to change their answer. In conclusion, sexism is still very evident and if a unanimous decision is not made to end sexism and treat all genders equally it will continue. Although men and women should be treated equally, if everyone does not abide by those rules then there will continue to be an outbalance.

Created By
Aaliyah Reid-Goulbourne
Appreciate

Credits:

Created with images by Fibonacci Blue - "Twin Cities Pride Parade 2011" • Unsplash - "rainbow flag gay"

Made with Adobe Slate

Make your words and images move.

Get Slate

Report Abuse

If you feel that this video content violates the Adobe Terms of Use, you may report this content by filling out this quick form.

To report a Copyright Violation, please follow Section 17 in the Terms of Use.