Taste Real Flavors
The fruits and vegetables you buy direct from the farmer are the freshest and tastiest available. Fruits are allowed to ripen fully in the field and are brought directly to you—no long-distance shipping, no gassing to simulate the ripening process, no sitting for weeks in storage. This food is as real as it gets—fresh from the farm.
Protect the Environment
Food in the U.S. travels an average of 1,500 miles to get to your plate. All this shipping uses large amounts of natural resources (especially fossil fuels), contributes to pollution, and creates trash with extra packaging. Conventional agriculture also uses many more resources than sustainable agriculture and pollutes water, land, and air with toxic agricultural by-products. Farm fresh food is transported shorter distances and is generally grown using methods that minimize the impact on the earth.
Support Family Farmers and Connect with Community
Family farmers need your support. The spread of COVID-19 has had far-reaching impacts, and the measures needed to contain the virus have already put significant pressure on regional food and farming systems. The abrupt closures of restaurants, schools, farmers markets, and other institutions translate to a loss of critical markets and revenue for many local farmers. Buying directly from farmers gives them a better return for their produce and gives them a fighting chance in today’s economy.
Much food found in grocery stores is highly processed and grown using pesticides, hormones, antibiotics, and genetic modification. Some of it has been irradiated, waxed, or gassed in transit. These practices may have negative effects on human health. In contrast, farm direct food is minimally processed, and many farmers go to great lengths to grow the most nutritious produce possible by using sustainable techniques, picking produce right before the market, and growing heirloom varieties.