Persuasive Ad Project Mrs. fowler & Mr. Sheeler - Cardinal High School

Overview:

We have been studying how people use persuasive techniques and rhetorical devices to persuade their audiences to think, do, or buy something. Now, you will demonstrate that you understand these techniques and can effectively persuade an audience by creating your own advertisement.

The Project

You will create a multimedia advertisement, utilizing one of these formats:

  • Audio --Podcast/radio
  • Print/online ad
  • TV Commercial
Requirements
Getting Started
Rubric

Audio, Podcast & Radio Creation Apps

Garage Band

  • Simply add your voice
  • Use digital instruments and loops to add to voice recording
  • Use built in sound FX

iMovie

  • Although for made for movies, you can easily record and edit sound within the app
  • Add your own music & samples to your project
  • Use built in sound FX
  • Save your podcast/radio advertisement as a movie

Opinion Podcasts

  • Simply add voice parts to one recording
  • Drag and drop to organize
  • Add your own music & sound files as well

Bossjack Jr.

  • Make a "live" podcast/radio recording
  • Add your own music and sound FX to the soundboard for easy playing during the "live" recording
  • Create your own sounds on the soundboard as well

Print & Online Image Creation Apps

Camera App

  • Capture images for your advertisement
  • Use native editing from native Photos App

Adobe Spark Post

  • Combine your images and text into beautiful art
  • Pick from samples to remix for a theme or look
  • Add more text and customize each image

Canva

  • Combine your images and text in to art
  • Select from hundreds of themes & samples
  • Add more text and customize each image

Explain Everything

  • Use this swiss army knife app to add photos, text & shapes on a blank canvas
  • Draw with finger/pencil/stylist as well

Keynote

  • Use Apple's swiss army knife app to add photos, text & shapes on a blank canvas

Typorama

  • Search for images as a background
  • Select from many typography styles and type your message

Over

  • Add great looking text to photos
  • Add great looking artwork as well

Online Video & Television Creation Apps

Camera App

  • Capture all of the clips you need in landscape
  • Capture video in standard, time-lapse or slo-mo modes

iMovie for iPad

  • Simply edit video and photo clips together with transitions
  • Do more complex editing such as green screen keying, changing speed of clips & adding titles

Adobe Clip

  • Automatically sync video and photos with a soundtrack
  • Or use basic and advanced editing features

Adobe Spark Video

  • Use video, photos, visuals, music and your voice to tell a story
  • Access creative commons photos and icons to legally use photos you don't own
  • Animate it according to a theme that you select

Green Screen

  • Create green screen videos and photos
  • Capture video inside of the app or with the standard camera app
Created By
Scott Sheeler
Appreciate

Credits:

Created with images by makamuki0 - "vintage tv tv old"

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