Web What? 2 point O

I remember when the phrase "web two point oh" became a thing. It was the early aughts, the technology stock market had crashed, and funding for tech projects had disappeared. For context: Facebook didn't exist yet and only geeks carried phones (and flip phones were cool).

Enter the marketing guys. Looking for a way to rebrand and breathe life into the tech firms that remained, they worked their marketing magic. Riffing off of the software development convention that numbered versions, Web2.0 was born.

There was always tension between developers and marketing. Developers didn't like the imprecision, the innacuracies, and marketers didn't understand why developers were so unappreciative of their skillset.

Why don't you appreciate me?

Web 2.0 never really meant anything, it was simply a marketing phrase used to describe and sell the state of technology at the time. Changes certainly had occurred in the prior decade; the web was becoming more interactive, more user driven. Even grumpy developers admitted at the time that the marketing guys had done well in their rebranding efforts, it was catchy.

Realizing that the phrase had trickled down and cartwheeled into the education lexicon I didn't know whether to laugh, or curse the khaki wearing hucksters who brought us to this point. I decided on the former :)

Words last.

But as someone who is teaching technology to high school students, hoping to prepare them for careers in tech, consider this my plea that we not teach this outdated term to our students.

Pretty please.

In my role as a teacher, what excites me is not technology that I can utilize, but technology I can hand over to students!

Tools my students like

Two that are specific to my content which I'm looking forward to trying with my students are 1. the Interactive features in InDesign and 2. challenging them to get creative with QR codes. Neither are part of my curriculumn, but they are available to my students using the software they are learning and I think they'll be excited by these tools.


I hear others discussing the challenges of technology in the classroom, I do. And I wonder if some of what we see is simply... these are kids, teenagers in my case. Tell them they can't use their phones and it's their sacred duty to try and get away with it. As evidence I can share that in my all-tech all-the-time classroom I do occasionally get "Ms. Brooks, can't we do this one on paper"? (And yes, I do occasionally let them when they ask ;)

Pencils are cool too

Challenges I face with technology are usually about resources, things my students don't have access to. Flash drives were a huge issue my 1st semester (I asked on social media and ended up with 80 flash drives sent to support my students in their work).

Technology is simply another tool. I'm thrilled to be sharing it with students who love it as much as I do.

Ms. Brooks 03.29.2017


Created with images by geishaboy500 - "Antiques" • Marlon Hammes - "Fight!" • Alexas_Fotos - "salt shaker pepper egg" • jim orsini - "Please" • lloorraa - "rubik cube game sand" • Jaideep Khemani - "Sketch - music party" • stux - "chalk colored pencils colour pencils"

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