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Idea Toscana Natural Cosmetics for Wellness - The maximum of Organic Certification in natural cosmetics

We are the ambassadors of Tuscan qualitative excellence in the world and perseverance to perfection is an integral part of our DNA.
Knowledge and flavors, perfumes and colors, enchanting landscapes and excellent quality of life, these are the values instilled by our products.
IDEA TOSCANA ISN’T ONLY AN IDEA, IT'S OUR LIFE: we produce natural cosmetics for wellness according to the highest Tuscany’s manufacturing tradition.
Olive, cypress and vine are the most popular plants in the Tuscan landscape. Along with country houses and hills, they create a unique man-nature union in the world. The olive and the vine, thanks to the richness of their fruits and the millenary work of man, create an exceptional balance between what is created by man and what is nature.

OUR CERTIFICATIONS

NATRUE Certification: only natural ingredients, derived natural ingredients and nature-identical ingredients, in accordance with the requirements of the certification.

3 LEVELS OF CERTIFICATION:

Natural Cosmetics:

This level is the foundation of the NATRUE Label: it defines which ingredients are permitted and how they may be processed. Products belonging to the two other levels need to fulfil the criteria of this level first.

Natural Cosmetics with organic portion

All the above mentioned conditions apply but at least 70% of natural* ingredients must stem from controlled organic production and/or controlled wild collection. Compared to the first level, Natrue requires higher levels of natural ingredients and lower levels of derived natural ingredients.

Organic Cosmetics

Both of the above mentioned conditions must apply with at least 95% of natural* ingredients stemming from controlled organic production and/or controlled wild collection. Compared to the second level, Natrue requires even higher levels of natural ingredients and even lower levels of derived natural ingredients.

*and/or derived natural, where applicable

We are proud to say that our company obtained for our face care line “Prima Spremitura Bio” the highest level of certification with "Organic Cosmetics": For some products we even exceed the minimum percentage requested, (which is already higher than 95%) of natural ingredients!

Certification and control Body of organic productions and other no food sections. Quality products, respectful of health that ensure the return to authentic and effective cosmetics

STANDARD FOR ORGANIC COSMETICS “BIO-ORGANIC” This standard requires that 95% of the ingredients are "natural" and "of natural origin".

"Natural" ingredients are substances obtained from natural raw materials such as vegetal products or products from wild harvesting, products of animal origin like milk, honey, etc. and minerals processed only through physical methods (drying, extraction, filtration, etc.).

Ingredients "of natural origin" are substances obtained from natural raw materials, like indicated above, that can be processed through physical processes but also through some allowed chemical processes.

The excellence of the agro-food production is the result of a perfect combination of human and environmental factors of a given territory

Whoever produces PGI has to follow the selective production’s rules established by the regulation of production.

The observance of these regulations is guaranteed by a specific control organism.

The Consortium for the protection of Tuscan extra virgin olive oil PGI guarantees the authenticity of the olive oil from the olive grove to the harvesting, milling and the packaging which have to take place in the Tuscans’ territories.

In addition the Consortium guarantees the Organoleptic properties and the recognized quality standards. Furthermore the oil is also subjected to chemical and sensory tests (tasting by commissions recognized by the Ministry of Agriculture) to check its compliance with the disciplinary measures. The result is an oil 100% from Tuscany.

Tuscan Oil PGI also means typicality and a strong link with the territory, certified by the Community trade mark PGI (Protected Geographical Indication) and by strict production regulations.

“Made in Tuscany” is a collective trademark encompassing companies which proudly guarantee to carry out their activities in Tuscany.

The mission is to protect and promote the many quality products which are still envied worldwide, rather than fakes which subtly try to pass as Tuscan products.

The trademark is registered to the "Ministero dello Sviluppo Economico" and obtained the patronage of the "Regione Toscana"

OUR PRODUCT LINES

WHITH ORGANIC "TOSCANO PGI" EXTRA VIRGN OLIVE OIL

NATURE IN YOUR DAILY GESTURES

The natural ingredients, of vegetable and organic origin, added to the Organic Toscano PGI Extra Virgin Olive Oil, guarantee the utmost effectiveness and gentleness of the entire Prima Spremitura line, for a feeling of well-being on the skin of the whole family.
NATURAL BODY CARE LINE: The highest quality for the whole family

High level of quality at a competitive price: A NATURAL FORMULATION

The Prima Spremitura Body Care Line products don't contain any artificial colors but we have added to the formulation only raw materials/coloring tones of natural origin:
  • Vegetalble oils and extracts
  • Soaps and detergents of vegetable origin
  • Natural dyes and essential oils
  • nature-identical preservatives
  • with Organic “Toscano PGI” Extra Virgin Olive Oil from organic farming.

A unique sensation on the skin

The extraordinary cosmetic properties of the Organic Toscano PGI Extra Virgin Olive Oil

The cosmetic products formulated with Organic Toscano PGI Extra Virgin Olive Oil give the necessary nourishment to restore the superficial natural hydro-lipid layer, useful for the defense against external aggressions (sun, light, smog, smoke, etc ...). They also help to prevent the loss of elastin and collagen, key substances responsible for keeping skin hydrated and firm.

This extraordinary oil, rich in only polyunsaturated and monounsaturated fats, nourishes the skin in a way that stimulates collagen production, maintaining natural elasticity and softness, and leaving your skin with a healthy glow.

WHITH ORGANIC "TOSCANO PGI" EXTRA VIRGN OLIVE OIL

THE POWER OF NATURE

Prima Spremitura BIO was born from the selection of the best natural and organic ingredients, first of all the Organic Toscano PGI Extra Virgin Olive Oil, well known for its nourishing and rebalancing properties. The entire product line is certified Organic Cosmetics by Natrue: the highest level of Natrue certification, that requires at least 95% of natural ingredients stemming from controlled organic production.
ORGANIC FACE CARE LINE: Organic Cosmetics NATRUE certified
The Face Care line “Prima Spremitura Bio” certified by NATRUE is coherent with the definition "ORGANIC COSMETICS"
  • The organic cosmetics products are made only with natural ingredients from natural sources;
  • 95% of raw natural ingredients are certified as organic;
  • No OGM genetically-modified ingredients have been used;
  • The scent is certified 100% natural;
  • Made with Organic Toscano PGI Extra Virgin Olive Oil from Organic Farming.
WITH ORGANIC GRAPE JUICE

THE CONSCIOUS CHOICE

The shampoos and the Shower gels BIO Le Veneri ensures a gentle and safe cleaning, also indicated for a daily product use, thanks to the presence of natural surfactants of natural origin and organic ingredients, suitably balanced to enhance the specific functions of each product.
GRAPE JUICE ORGANIC hair and body care line

BIO Le Veneri SAFETY:

  • Certified Natrue and Bioagricoop in compliance with the highest and most restrictive standards of organic cosmetics
  • 100% natural fragrance
  • Formulations based on detergents of vegetable origin
  • Dermatologically tested
  • 100% Made in Tuscany
WITH NATURAL ESSENTIAL OILS OF DAMASK ROSE AND CENTIFOLIA

LIKE ROSE PETALS

Like the rose bushes among the Tuscan hills embrace the rows of grapevines, so the line Prima Fioritura will pamper your skin. Immerse in its enchanting scent and give yourself little moments of natural well-being.
NATURAL LIPS, HANDS AND FACE LINE

With Natural essential oils of Damask Rose and Centifolia and with Organic Rose Hips and Damask Rose Extract

The nourishing power of the wise blend of oils and vegetable butters gives tone, softness and brightness to all different kind of skin.

The precious blend of active ingredients helps to prevent dermal aging and to normalize the hydration of the most fragile zones of our skin:

  • HANDS, NAILS AND CUTICLES;
  • NECK AND DÉCOLLETÉ;
  • FACE AND LIPS.
THE AUTHENTIC TUSCAN NATURAL FRAGRANCES

THE BREATH OF NATURE AT YOUR HOME

Natural essential oils, dosed according to the most refined aromatherapy techniques, evoke the scents of the Tuscan land making environments vital and harmonious.
OLFACTORY LINE

Idea Toscana Olfactory line includes:

Room Fragrance 250 ml, Room Fragrance 100 ml, Room Fragrance 2,5 L, Room Fragrance Refill 250 ml, Room Fragrance Spray 100 ml; scented Essential Oil Blend 10ml.

Fragrances: Olive, Rose and Citrus Fruits
THE CONSCIOUS CHOICE...
...for the whole family
www.ideatoscana.it
The pleasure of giving you the daily experience of self-care and well-being in the Tuscan way, one of the best places in the world where you can decide to live.

Credits:

Creato con immagini di JoaquinAranoa - "field green tuscany" • GLady - "damascena damask flowers" • kolibri5 - "tuscany cypress italy" • TOMOKO UJI - "untitled image" • Jan Kopřiva - "untitled image"