Human Learning Test & Learn In Real Life

  1. Qualitative Market Research Company for Marketing & Communication
  2. Founded in Paris (2009) and owned by Guillaume CADET & Jérôme LAFOURCADE
  3. Local and International Network
  4. Large spectrum of experiences : FMCG, Services, Entertainment, Fashion, IT, BtoB...
  5. Focused on spontaneous reactions, real debates and moments of truth
Challenge your ideas
Investigate Pop*Cultural Trends
Unlock Youth Aspirations
Understand Social Context
Contextualise Digital Environment
Probe Peer Interactions
Discuss about Lifestyle
Meet Different Kind of People
Test your Communication
Gauge the Power of your Brand
Assess Relevance & Attractiveness of your Proposals
Decode the Trade-offs of Everyday Life
Detect Opportunities
Stay Tuned to the City Vibes



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