Autozone, Inc. Natalie Sicola, jonathan musozo, nick cutler, adrianna wachter, alexis taylor

Who is AutoZone?

AutoZone: Auto Retailer

Competitors:

  • Pep Boys, Advance Auto Parts, and O'Reilly's

Current Strategies:

  • Market development: Mexico, Brazil, and Puerto Rico
  • "Mega-Hub" stores
  • Improvements to stock supply and efficiency
  • Acquisitions: ALLDATA and AutoAnything
  • Product database

SWOT Analysis

  • Free services and mega-hubs
  • Negative ROE and high debt burden
  • Older cars on the road and maturation of the industry
  • Entrance of Amazon and industry stagnation

Demand Shifters

  • Fluctuating gas prices
  • Increase in presence of aging cars on the road
  • New car design restricts consumer ability to perform DIY repairs

Strategies

Alternative Strategies

  • Move to China
  • Improve HR Training

Our Strategy

Entering into the Repair Industry

Going into Repairs

A cost leadership low cost strategy focusing on product development

  • Why our strategy fits
  • How it makes the company better
  • What is our competitive advantage with this strategy

Implementation

Expanding existing locations:

  • 5 Mega Hub cities: Atlanta, L.A, Chicago, Memphis, and Newark

Human Resources

Staffing

  • Develop job description
  • Recruiting
  • Hiring

Compensation

  • Wages
  • Benefits

Training

  • Training employees to fit company culture and needs

Marketing

  • Discount New Customers
  • Local TV ads
  • Google Advertisements
  • Word of Mouth

Financials

  • How are we financing?
  • Cost Analysis

Biblical Worldview

  • Proverbs 28:6 “Better the poor whose walk is blameless than the rich whose ways are perverse.”
  • Proverbs 12:22 “ The Lord detests lying lips, but He delights in people that are trustworthy.”

Credits:

Created with images by Dean Hochman - "auto zone" • time_anchor - "local_markets_nlv_auto-zone_signage_1" • time_anchor - "local_markets_nlv_auto-zone_storefront_1"

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