Rhetorical Analysis & Technical Documents Sep 5

First, a task...

At your table, choose one person's phone and do a quick analysis of it. You only have five minutes, so figure out the best way to get as much of the following information:

  • What device is it?
  • When did it come out and what is the production history?
  • Main uses? Key selling point functions?
  • Affordances and limitations?
  • Reviews and tutorials?

Canons of Rhetoric (with rhetoric)

  • Invention: Search capabilities
  • Arrangement: reader control with modular hypertexts and interpretive pathways
  • Style: Character in different venues
  • Memory: digital and technological memory
  • Delivery: increasing control over the structure and presentation of texts

Starting a Project (Invention)

Markel pg. 44-45

When thinking about writing something...

  • Is the application already chosen for you?
  • Is the audience expecting something specific?
  • What delivery method would be best?

Templates 48-49 will help you understand what templates are best to be used.

Audience and Purpose

  • Who will be reading/looking at this?
  • Why are they reading/looking at this?
  • What are their expectations?
  • How will they read it?

What is the purpose?

  • How does the purpose change how the "document" is written?
  • Are you communicating or convincing?

"It takes a bit of a mental shift to look past the technologies we use and instead to see the patterns of how we use them" (Schell, pg. 26)

"Designers of all types of entertainment—books, movies, plays, music, rides, everything—have to cope with the same issue: How can you create something that will generate a certain experience when a person interacts with it?" (Schell, pg. 12)


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