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Team Elizabeth 2019 PMC KICK-OFF EVENT | BROOKLYN, NY

Saturday, May 11, 2019

At The Springs in Brooklyn's Greenpoint neighborhood, the back patio was reserved for Team Elizabeth. The weather cooperated beautifully for a perfect setting to kick off the 2019 fundraising season for the Elizabeth Alling Sewall endowment for breast cancer research at the Dana-Farber Cancer Institute in Boston where Elizabeth received treatment.

Since 2013, the Sewall family has assembled a team in Elizabeth's memory (now fondly referred to as "Team E") to ride in the Pan Mass Challenge (PMC), a bike event in Boston each August which raises money solely for Dana-Farber. The PMC prides itself on having raised over $660 million for Dana-Farber since the ride began in 1980, with 100% of rider funds going directly to the work of curing cancer, none to race overhead. Team E prides itself on having raised over $750,000 to date, with 100% of the funds raised by the team's riders each year going to Elizabeth's endowment.

Poised to make their seventh ride this summer, members of this year's team gathered at the Brooklyn event with Sewall family and friends to begin the monumental task they undertake each year to train for the rigorous 85-mile bike ride and to raise funds to support their ride and add to Elizabeth's endowment.

Now in its third year, the Brooklyn event has become the starting point for the fundraising season for Team E. For me personally, it's not just a way to offer a donation to help the team get started, it's also about the energy and momentum that surround us all by virtue of our coming together. It's Elizabeth's energy, pure and simple. If you missed the event this year, put it on your radar for next year. Everyone is welcome! I am hoping to have an ever growing assemblage of those of us who knew Elizabeth in her lifetime to help anchor her presence for the more youthful crew who are now the bulk of the team's riders.

In loving remembrance of Elizabeth and all that she meant to all of us, thanks to everyone who came out to support the cause and join the kick-off of this year's season.

Very gratefully yours —Lucy Mathews Heegaard, Team E photographer and webmaster

On a gorgeous bluebird day, Elizabeth's mother, Cynthia Alling, arrived as Scott and Duncan Sewall were putting up PMC signs and getting ready for the crowd.

Hugs were in generous abundance.

A quiet moment before the event. Scott makes no secret of the fact that Laura Canning is the organizer and mastermind who pulls the Brooklyn event together each year. Laura demures that she has a lot of help, while Scott confesses proudly that he was responsible for cutting all the drink coupons that attendees received with their ticket purchase. It take a village :-)

Team E "Save the Boobies" bling

Team captain Scott welcomed the crowd and expressed deep appreciation for everyone's attendance and support of the endowment in his mother's memory. He also announced this year's fundraising goal of $80,000.

Did we mention that every single dollar of support is enormously appreciated? And that the entirety of every donation to Team E goes directly to Elizabeth's memorial endowment fund? We can't say those two things enough.

Elizabeth's mother, Cynthia, presented a banner to celebrate Team E's efforts since 2013.

Cynthia spoke of how much Team E means to her and all the Alling-Sewall family as a way of keeping Elizabeth's spirit and legacy alive, making significant strides toward supporting a cure for breast cancer in her memory.

Paparazzi was ever present.

Created By
Lucy Mathews Heegaard
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