Research shows that 44% of Government Communications Professionals may not have the tools they need to be the most effective they can according to Adobe Government.
Citizen or candidate centered communications require a digital engagement strategy that ultimately helps to improve performance in leading organizations of all sizes.
What are benchmarks or analytics you set to foster good Customer Service? Are they based on those metrics that matter most in the digital age. Let's disrupt the new normal of budget restraints and calls for reorganization with effective and efficient communications.
Today in government the roles of Public Affairs, Talent Acquisition, HR and IT all require the ability to communicate effectively, securely, and digitally.
Are you measuring the impact ?
How is your team managing change, content and creative resources towards transforming potential into performance.
If we embrace a culture of continuous learning there are opportunities out there to capitalize upon.
Let's explore them together follow me @JohnBersentes and happy to share a few new ideas on how to navigate across the digital landscape in this mobile and interconnected world.