Mini Tacos The Future

“Snack foods”

The Product: The Bajo Taco is a revolutionary food that introduces a brand new snack into supermarkets. These tacos are meant for snacking and are bite size. They come frozen and are stored in a refrigerator. To bake, you put the tacos in the microwave for 2 minutes. The taco has its regular toppings, cheese beef etc. You can also buy different ones for different toppings form our company

Logo/Branding/Marketing: Brand is called Taco Express

Target US Market: The Bajo Taco is meant for anybody, but specifically is targeted to younger generations.

Product features/marketing claims: The Best, New, and Easy to eat Tacos!

Positioning in the US: Rival to taco bell but doing its business in the frozen refrigerator section

Retailers/Wholesale: Target, Any local supermarket

Price: 4.99 per box

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