MyLearningJournal Jerron I. Smith

February 16, 2017The shark that does not swim, drowns — My name is Jerron Smith and this is my learning journal. The purpose of this journal is to force me to keep a running record of what I have learned, thought, felt and seen. Constant evolution is a requirement of growth.

Problem Identification — Studying for exams using tradition flash card apps is too cumbersome and really only addresses one type of learning style. Since you have to hold your device (phone or tablet) in your hand, it really isn't practical to style when you are performing another task. A verbal/auditory quiz app is a solution to this problem.

February 17, 2017UNDERSTANDING PERSONAS — Direct observation is not the only way to create your personas, nor is it necessarily even the best way. Direct observation will give you information about your specific users, the people you are observing but just like any anecdotal type of evidence it is also limited to just those people and their experiences. Combining direct observation with more quantifiable methods like surveys and other quantitative research methods can help you make your personas more representative of your users.

February 18, 2017 — CREATING PERSONAS — I have been using the same Persona template for a couple of years, and I though it was getting a bit stale. After doing a little research into a couple of different popular persona layouts, I created a new Persona Template in InDesign (available here). The quizzing app is something I am currently working on so I have been observing potential user for a little while. But, I also found it helpful to do a little demographic research on them as well. I looked for data on who uses cue card and quizzing apps and who is likely to need such tools. I also looked at general trends in social media usage and the most likely areas for growth in this area. From there I created my personas.

February 19, 2017 — CREATING SCREEN FLOWS — ​Well the first thing you may notice is that I don't call them sitemaps, but instead called them screen flows. There is a lot of discussion in the industry on whether or not sitemaps is an appropriate term to use when designing experiences other than websites —

Before I could begin the screen flows I first had to figure out how a potential user would interact with the application. This is the biggest difference between websites and apps. We already have a fairly well established understanding of how users interact with web pages. However, each app has and needs a slightly or sometimes significantly different series of interactions.

Figuring out exactly what the necessary series of screens that would be needed in this case required that I first create a simple user journey map. This allowed me to figure out what users will need to create and use a verbal quiz. This journey based approach allows me to craft a user experience that is custom fit to the product I am working on, rather than using a one size fits all approach that wouldn't be as effective.

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