(re)branding process By ana isabel acosta

From Political Science to Recording Arts

Sean Spuehler

Sean Spuehler is a Full Sail Alumni; Current owner, founder and creative director for Primary Production Music is Los Angeles, CA.

Before getting his Associate in Recording Arts, he graduated from Colorado College for his Political Science B.A.

This change is a rebranding because he drastically went from Political Science to Recording Arts. Two different careers.

The chameleon in music

Madonna

Since 1982, Madonna start being part of the Entertainment Industry. She start in the Industry being a modern dancer but later on she change her path into the Music Industry by writing songs and producing records.

She is known by the "Original Pop Chameleon" because of her constant changes of her style.

Pharrell Williams made it to The United Nations for being "Happy"

Pharrell Williams

Pharrell Williams went to being the singer of the the "Happy" song to talk to the youth about the climate changes in The United Nations for a "Happy Planet".

Created By
Ana Isabel Acosta
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