Buying Black Isn't a "Black Thing"
"I Buy Black Too" is an annual event created by Medina Oyefusi and Stumble Media Group, LLC to encourage and shed light on the importance of the supporting of black owned business. This event's main focus is to spread awareness of the diverse types of black owned businesses your back yard has to offer, and to show people that supporting black owned business isn't a "black thing", it's an investment into your community.
In February of 2020, this event gained local and national attention from news outlets and blogs. Organized in less then 2 months, with over 230+ attendees, dozens of performs, 6 venues across Philadelphia, and a variety of sponsors, "I Buy Black Too" is the largest black owned business an bar crawl in Philadelphia to date.
The quick demise of black business.
In an article presented by CNBC, it stated that 8 out of 10 black owned businesses will fail within the first 18 months. Due to the Covid-19 pandemic between February 2020 -April 2020 41% of black owned businesses had to close there doors and 58% of black owned businesses say they are in significant financial stress.
"Still, while 44 percent of the population in Philly is Black, only 2.5 percent of businesses with more than one employee are Black-owned" - The Philadelphia Citizen
Through "I Buy Black Too" 2020 we were able to give multiple black businesses patronage that provided over $10,000 worth of revenue, as well as local and national promotion through radio stations like Philadelphia Weekly, Fox29, and Travel Noire.
"I Buy Black Too" with the help of NoSpace Productions, Joie Kathos, and 98.5 FM, was able to give a stage to about 20 independent performers from Philadelphia and the surrounding areas during this event. From beginning to end this event is, and was for the community and about the community.
Looking Forward...
Medina Oyefusi and Stumble Media Group, LLC are now looking forward to enhance and recreate "I Buy Black Too" in February of 2022. Due to Covid-19, there was an attempt to bring the event back virtually, but it was not the same effect. Medina is currently looking for sponsorships, donations, and HELP! To gain more information on how to participate please contact her at contactus@stumblemusic.net with subject line "I BUY BLACK TOO".
