MICHIGAN TECH ATHLETICS CORPORATE PARTNERSHIP OPPORTUNITIES

POWER OF PARTNERSHIP

  • Build brand visibility, awareness and preference
  • Enhance community relevance and generate goodwill among consumers
  • Partner with athletics department committed to community engagement
  • Association with first-class collegiate entertainment experience
"Corporate partnerships have a great impact on our athletic programs and are mutually beneficial to our advertisers by getting exposure in front of our loyal fans." - Suzanne Sanregret, Athletic Director

STRONG ATTENDANCE

  • 81,912 - Total attendance at 48 ticketed events

Sport-by-sport

  • Hockey - 3,281 average (52,500 at 16 dates)
  • Football - 2,457 average (12,284 at 5 dates)
  • M/W Basketball - 926 average (12,039 at 13 dates)
  • Volleyball - 468 average (4,210 at 9 dates)
  • Soccer - 176 average (879 at 5 dates)

DIGITAL Presence

  • 2.1 million page views on MichiganTechHuskies.com between Aug. 1, 2015 and April 1, 2016
  • 669k sessions from 273k different visitors, including 124k sessions in the Houghton area
  • Nearly 25k followers between Athletics and Hockey accounts on Facebook and Twitter
  • Over 10 million impressions on social media posts originating on those accounts during 2015-16 season
  • 230k video views since Aug. 1, 2015 (82k on YouTube; 149k on Facebook)

Signage in-venue

With more than 80 thousand guests in Michigan Tech athletic venues during the 2015-16 season, in-venue signage is a quality way to grab attention of consumers while they enjoy the game experience.

John macinnes student ice arena

video board advertising

  • Home to Michigan Tech Hockey
  • Over 50,000 Fans in 2015/16
  • Video commercials on the main ScoreBoard
  • Scrolling Digital Ads

dasher board ads

  • 30" tall x 96" wide, full color ad with "YOUR COMPANY LOGO"

Sdc varsity gymnasium

wood arena banners

  • Home to Women's Volleyball, Men's & Women's Basketball
  • High School Tournaments
  • Special Events
  • 48" x 96" Co-Branded Banner with "YOUR LOGO" 36" x 96" on top with Huskies' partnership message 12" x 96" on bottom

sherman field

scoreboard

  • Home to Men's Football & Women's Soccer
  • Most visible landmark in the stadium
  • 5' tall x 10' wide, Branding "YOUR COMPANY LOGO"

banners

  • Line the field with "YOUR" advertising
  • 3' tall x 9' wide banner, Branding "YOUR COMPANY LOGO"

media and print

twitter-over 9000 followers

facebook-over 14,000 Likes

Instagram-over 4500 followers

Live streaming

Michigan Tech's live streaming of events is considered one of the best in all of Division II.

  • Tech hockey was the most watched online stream in the entire WCHA
  • Nearly 10,000 viewers tuned into MTU-produced broadcasts in 2015-16
  • Over 6k viewers alone watched hockey online streams

brand your business with a program ad

Michigan Tech Hockey Insider Game Program

  • Sold at every home hockey game
  • New issues produced every home series
  • 1/8, 1/4, 1/2, and Full Page ads Available

ticket backs

athletics & fine arts center

  • Brand "YOUR" company to potential customers who attend Hockey, Football, Volleyball, and Men's & Women's Basketball home games
  • Reach potential customers who attend the Rosza Center of Performing Arts

game day promotions

Promotions and in-game contests add to the consumer experience at Michigan Tech events. Sponsored games are a key part of breaks in the action at all Tech home games.

7th man promotion

  • 1000, 7th man company branded t-shirts given out during a Michigan Tech hockey Game
  • Game Day Suite 1885, includes 25 tickets
  • Sponsorship recognition during hockey series
  • Special event recap video shared on michigantechhuskies.com & social media
  • Special Edition of the Mel Pearson Show during campus Live Remote Radio Show

Nearly 20,000 spirit t-shirts have been distributed to Tech students over the past six years, providing sponsors with countless "walking billboards" around campus and beyond.

HOSPITALITY

Each Michigan Tech venue offers premium seating options for parties as small as 10 or as large as 98 guests. From suites in the John MacInnes Student Ice Arena to an entertainment area in the SDC Gym, Tech Athletics is equipped to host corporate outings, office outings, and private gatherings.

"FAN"demonium zone

allow your brand to stand out

  • 10'x3' Banner above main entrance of LampLighters
  • Table top signage
  • Product placement within LampLighters
  • Public Address recognition of "YOUR PARTNERSHIP"

capture the audience of 4 major sports-Over 75,000 fans 2015/16

Ice Hockey, Football, Men's & Women's Basketball

  • Logo placement on the 50/50 Kiosk
  • Sellers Aprons
  • Generated customer receipt
  • Public Address recognition of "YOUR PARTNERSHIP"

VIP Pavilion

SPONSORED BY: "YOUR COMPANY NAME"

  • Advertise "YOUR BRAND" to a captive audience
  • Exclusive signage at the VIP Pavilion
  • Recognition at the main entrance of the Pavilion

Joel isaacson

Associate a.d., external relations

Office: 906.487.1915

Email: jdisaacs@mtu.edu

gary kruzich

Director of Athletic partnerships and ticket sales

Office: 906.487.1604

Email: gmkruzic@mtu.edu

Made with Adobe Slate

Make your words and images move.

Get Slate

Report Abuse

If you feel that this video content violates the Adobe Terms of Use, you may report this content by filling out this quick form.

To report a Copyright Violation, please follow Section 17 in the Terms of Use.