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Adobe Campaign Classic Architect Master Exam Guide ADOBE CERTIFIED MASTER

Introduction

The Adobe Certified Master - Campaign Classic Architect exam guide provides potential candidates with information they need to prepare for the certification exam.

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Exam Guide Sections:

  • Intended audience
  • Exam information
  • Minimum candidate experience
  • Exam objectives and scope
  • Online sample test
  • Preparing for the exam

Intended Audience

This guide is intended for people who work in the following job roles:

  • Technical architects
  • Multi-solution architects
  • Solution architects

Exam Information

  • Exam number: AD0-E303
  • Exam name: Adobe Campaign Classic Architect
  • Certificate level: Certified Master
  • Status: Active
  • Available languages: English
  • Number of questions: 60
  • Formats: Multiple choice and multiple select
  • Duration: 120 minutes
  • Delivery: Online proctored (requires camera access) or test center proctored
  • Passing mark: 55%
  • Price: $180 USD

Minimum Candidate Experience

At a minimum, the candidate seeking to become certified as an Adobe Campaign Classic Architect has

  • Performed senior-level work, with at least two years of experience as a Campaign Technical Developer or equivalent prior to being a Campaign Architect
  • A good understanding of marketing principles, how omnichannel marketing works, ability to analyze an existing implementation and key business requirements, understand the scope of the implementation (e.g. hardware sizing and architecture)
  • An understanding of CRM systems and how Campaign works with them
  • Knowledge of Adobe Experience Cloud use cases and the solutions that support them
  • Knowledge of databases, programming languages, web technologies, networking, security, operating systems
  • Knowledge of data management and data model design and experience in designing data transfer jobs in and out of Campaign (eg: ETL, FDA, direct DB access)
  • Experience integrating Adobe products and services and API integration with external systems
  • Experience with access management, authentication (Okta, LDAP, IMS) and authorization
  • Experience with Adobe Campaign Classic provisioning, server configurations, on-prem installation and maintenance
  • Knowledge of deliverability set up, domain delegation, and bounce rules
  • Experience in privacy by design (data retention, data security and information security)
  • The ability to perform a system audit
  • The ability to evaluate design trade-offs and provide solution risk assessment
  • Knowledge of Adobe Campaign best practices and recommendations

Exam Objectives and Scope

Section 1: Adobe Campaign Use cases (10%)

  • Demonstrate an understanding of Adobe Campaign Use Cases

Section 2: Discover existing environments and business processes (15%)

  • Identify information about existing client business processes and existing environments
  • Evaluate technical challenges with existing environments that may impact a design
  • Analyze the results of the discovery process

Section 3: Define the functional scope of the implementation (20%)

  • Determine customizations required for the solution
  • Apply understanding of Campaign features and functionality to a project
  • Define the implementation roadmap
  • Determine the platform sizing and capacity

Section 4: Design a solution (25%)

  • Recommend the solution design
  • Identify the process to build a design

Section 5: Install and Support the implementation (15%)

  • Apply the process to install Adobe Campaign on-prem
  • Resolve issues associated with implementation (troubleshooting)
  • Develop software for internal processes
  • Analyze integrations with external systems
  • Recommend and manage processes to configure build upgrades

Section 6: End to end testing and implementation assessment (15%)

  • Define a test plan for end-to-end testing
  • Assess the implementation
  • Resolve issues related to performance

Online Sample Test

Preparing for the Exam

You are not required to complete training before taking the exam, and training alone will not provide you with the knowledge and skills required to pass the exam. A combination of training and successful, on-the-job experience are critical to providing you with the repository needed to pass the exam.

Recommended Training:

Additional study materials:

  • Adobe Campaign Classic Learn and Support
  • Adobe Campaign Solutions Partner Portal
  • Email Marketing Maturity Assessment
  • Waterfall and Agile Methodologies

Questions and Inquiries?

Please contact the Adobe Credential Program Customer Support team.

The content of this exam guide is subject to changes and updates. Last update January 2020