Providing Value to The Marketplace

"You can never solve a problem on the level on which it was created" - Albert Einstein

While on this challenging journey of becoming a legit entrepreneur, I came to the realization that in order to provide REAL value to the marketplace I had to become a better person. I had to deal with the realities of my bad habits, mediocre EQ and fixed mindset. I even though I'm not there yet, I'm constantly learning and practicing on improving my value. Listed below are some of my notes I've collected from trial and error, books read, conferences and expert advise from mentors.

The marketplace very is busy and noisy. It's a challenge to set yourself apart and conduct business with so many options and choices compounded with technology. It's no wonder consumers tune a deaf ear to overloaded sales pitches and presentations. So what do we do to set ourselves apart from the crowd?

Well, it may seem old fashion and low tech but the answer is rather simple - "help people get what they want" by talking to them like a human being and being a little transparent. This is done by establishing trust, asking quality questions, listening to learn rather than responding, and then offering practical solutions that make sense. Who you are is the VALUE to the marketplace, not some product or service. People most likely will do business with you if they like you and you're genuinely interested in helping them solve their dilemma.

For example, you can offer value by:

  • Saving people time
  • Saving people money
  • Systematizing processes
  • Solving a complex problem
  • Optimizing Processes

"Don't bring your need to the marketplace, bring your skill. If you don't feel well, tell your doctor, but not the marketplace. If you need money, go to the bank, but not the marketplace." - Jim Rohn

"We get paid for bringing value to the marketplace. It takes time to bring value to the marketplace, but we get paid for the value, not the time." - Jim Rohn

Ways to increase your own personal value:

  • Become a student of Personal Development and Leadership
  • Read, read, read (knowledge curator)
  • Learn everything about Sales and Marketing (separates you from the pack)
  • Learn to become a systems thinker (systems are for winners)
  • Increase your EQ (builds Social collateral)
  • Increase you GRIT factor (growth mindset)
  • Increase your Financial Intelligence (solve your money problems)
  • Learn how to become a Connector (connecting others to value)
  • Asking key questions (creating new knowledge)
  • Learn new skills (more leverage)
  • Get a mentor or mentors that are already a successful (in person or virtual)

"Ideas are cheap. Execution is everything.”- Chris Sacca

We can't execute our ideas effectively without increasing our value and influence first. We can't increase our value and influence until we make a decision to improve who we are as a person...

Created By
Isaiah McCommons
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Created with images by qimono - "lightbulb bulb light" • NicHughes - "bees nature background leadership" • eak_kkk - "lego doll the per" • qimono - "light bulbs chosen bulb"

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