- The world's first recycled plastic sailing dhow completed a historic expedition circumnavigating Lake Victoria
- Sailed ~1000km in 4 weeks to tackle plastic pollution
- Ran 10+ events in three countries, bringing together thousands of school children, creators, campaigns, policy makers, and the media
- 100+ news articles and broadcast media including UNEP, CGTN, AFP, Xinhua, the British Government, All Africa, and Kenyan, Ugandan and Tanzanian national media
- Tens of thousands of school children engaged in talks and recycling workshops
- Several East African leaders made commitments to tackle single use plastic including Kenyan County Governors and the Queen of Buganda
- Launched a plastic recycling centre in Kisumu and a youth eco-education centre in Mwanza
- Undertook the first surface to deepwater analysis of microplastic presence in Lake Victoria
Impact: Inspiring innovation and locally grown ‘circular economy’ solutions
- Convened a network of 50+ recycling businesses and entrepreneurs to showcase solutions and inspire innovation.
- Ran 7 circular economy eco-markets attended by hundreds of community members.
- Launch of new Flipflopi plastic recycling centre in Kisumu.
- Inspired local leaders like Jinja City Mayor to champion the creation of waste to wealth economies.
“This is not waste. This is raw materials we get for free. Why are we throwing away raw materials? In Jinja it’s finally time we do something with these plastic bottles. We must stockpile them. We must find the market...Can’t we take these bottles back to #CocaCola ? It’s up to them to take responsibility.” Jinja city mayor elect, Kasolo Alton
- It is estimated 5 people (mainly from fishing communities) drown each day due to dangerous weather conditions and lack of safety knowledge.
- RNLI donated 1,000 waterproof phone pouches for local fishermen which were given out during Flipflopi fishing community events and provided educational messaging.
- BBC Media Action trained journalists in 4 local radio stations around the lake to report on climate issues and broadcast safety educational messages to the local fishing communities.
What’s next? The expedition ignited and accelerated local circular economy movements across Kenya, Uganda and Tanzania.
Flipflopi post-expedition strategies focus on supporting 3 organisational pillars of Innovation, Education, and Influence. This includes supporting activated grassroots campaigns (artists, activists, recyclers) and engaged policymakers in each location, advocating for regional policy change, and setting up and sustaining community innovation and recycling centres.