Universal Music Group is a music label which was founded in 1934. Currently, UMG is responsible for over 30% of music sales, and is part of the "Big Three" labels alongside Sony Music Group and Warner Music Group.
Functions include: managing artist schedules and travel arrangements, managing a budget, organizing meetings and music listening sessions, conducting research, approving marketing strategies
Universal Music Group has a location in Miami. Miami is not only beautiful, but South Florida is a cultural hub. South Florida constantly churns out new artists, with many becoming successful, such as Kodak Black, Rick Ross, and Wifisfuneral. As marketing coordinator, I would help artists such as these reach the masses.