Accidents between motorcycles and other vehicles account for over 56% of all motorcycle fatalities. A major factor in these accidents is the motorist's inability to see the rider. Additionally, in a car, the structure of the car provides safety to the driver. In motorcycling much of the safety comes from the clothing the rider wears, which needs to help prevent or minimize injury, protect the rider from the elements, draw the attention of other motorists and make a desired fashion statement.
Motorcycle riders on long trips also need a way to charge their cell phones. Speakers and a microphone, integrated into the jacket collar, would allow the rider to make hands-free cell phone calls or play music when they arrive at their destination. Because motorcyclist riders are exposed to the elements, on cold days a heated jacket would increase rider comfort.