Beyond Belief
Beyond Belief embodies the idea of encouragement. By adhering to the idea of Training Champions for Christ, every moment, small or large, becomes exceptional.
By reinforcing our God-inspired story we want to give courage to face life's battle. A visual narrative that makes the viewer stop and think.
Campaign Goals
- Illustrate Liberty's surprisingly vibrant personality
- Challenge perceptions of a Liberty Christian education
- Inspire and unify the Liberty community
- Communicate the depth of Liberty's influence in culture
- Encourage Liberty's alumni community by reminding them of the school's mission
- Communicate why Liberty is educating students to go into every aspect of society
- Generate hype and excitement around Liberty
A Visual Reference
The following are Images that communicate the feeling we are trying to convey. These images use natural light and candid moments to tell a story.