NanoXplore moodboard | creative orientation for website 2017

A science-based company needs a cutting-edge website

NanoXplore is an international science-based technology company specialized in the design, conception and manufacturing of advanced materials used to increase the performance of materials throughout a wide range of markets applications.

THE BRAND'S POSITIONING

FONTS

AVENIR is the main police of the brand. AVENIR NEXT can be use to emphasis key elements of the website, such as titles or quotations.

Color palette

IMAGES STYLE

FROM SCIENTIFIC PHOTOGRAPHIES AND FOOTAGES TO CUTTING-EDGE ILLUSTRATIONS, IMAGES SHOULD CONVEY THE BRAND'S DNA :: CONTINUOUS INNOVATION | INCREASED PERFORMANCE | SCIENCE-BASED | GRAPHENE

FOOTAGES

Video footages can be used in banners or backgrounds. See Dissolve for example : dissolve.com

NANOXPLORE'S PLUS-VALUE CAN BE SUMMARIZED IN 8 WORDS. THE VISUAL UNIVERSE OF THE COMPANY'S WEBSITE SHOULD USE THIS WORD AS GENERAL GUIDELINES.

  1. SCALABLE
  2. INDUSTRIAL SCALE
  3. INNOVATIVE
  4. VERSATILE
  5. TUNABLE
  6. HIGHLY EFFICIENT
  7. HIGH PURITY
  8. AFFORDABLE

general look n feel

Example of the visual universe of NanoXplore
Example how logotype can be use on images treatment
Example of how wordmark can be use over an imagery background

COMPETITONS - SOME KEYS PLAYERS THAT MAKE NOISES*

  1. CealTech
  2. Haydale
  3. Advanced Graphene Products
  4. Avanzare
  5. Grafoid
  6. Graphenano
  7. Graphenest
  8. Perpetuus

thanks!

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