Katie Fisher

LOGO

color: turquoise

K: first initial

fish represents: last name and faith

Mission Statement:

To encourage others to strive for more by investing time into their lives. To hold a high standard of authenticity in a field that is saturated with dishonesty.

About the brand:

My brand is genuine and places a high value on integrity. Always ready to listen, my brand is marked by loyalty and availability. Attention to detail flows out of the creative core of my brand.

SWOT ANALYSIS

STRENGTHS:

I am available and ready to listen

I work well under pressure

I am an organized planner

I am motivated to gain knowledge about my field and apply what I have learned

WEAKNESSES:

get distracted easily

tendency to slack off if deadline is far away

spending too much time on non-vital details

do not have a clear direction for the future

OPPORTUNITIES:

being in college allows time for growth, learning, and self-improvement

surrounded by professors who are highly skilled and knowledgeable in my field

my field is continuously expanding

THREATS:

my field is constantly changing which requires me to stay up to date

by waiting for deadlines to approach, work piles up

the tendency to get distracted causes me to let time slip away

focusing too much on small details also causes me to let time slip away

Implications:

I work well with face to face interactions

Deadlines are helpful because they add pressure

I work most efficiently when surrounding distractions are minimal

I would be more useful in an area that requires me to use my creativity

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