When i attended East Tennessee State University there was a cool little bar that butted up to campus. I had just turned 21 and wanted to try out sitting at a bar and having a few beers. Miller Lite was my drink of choice at the time but a certain tap handle out of the 50 on the wall kept catching my eye. I ordered a Flying Dog Tire Bite because the tap handle was cool. I didn't have a clue what 'golden ale' even meant. It didn't matter. It was delicious. after that first pint I was hooked on craft beer.
I enjoy projects, especially long-term projects.
Brewing beer is a long process. Research and recipe development are one of my favorite aspects of home brewing. Prepping for brew day and then brewing is a blast. I am intrigued by yeast and the fermentation process. The investment of time into each beer makes the final reward sweet, The project is never really complete. When the final pint of a batch has beer poured it is time to critique, improve, and brew again.
Brew days are a great way to get friends together.
Ahhhh......the Brooligans. getting a few friends together for 3 or 4 hours to drink and brew some beer is a blast. having a few extra hands and minds is a plus too.
My "Brand" is completely uneccasry but it is fun. I dubbed my home brewery as the No Ragrets Brewatorium. I also tie it in with my website, HopHeadHardware.com. I don't have a desire (or the skills) to brew professionally but it is certainly fun to pretend.