Analytics? No way!
When I first found out about Hootsuite, I would hear the word "analytics" and cringe. Analytics, was a word and concept that I wanted nothing to do with. However, Hootsuite has made it a little more bearable for me. With Hootsuite you are able to measure your social return on investment (ROI). By doing this, users are able to make smarter, data driven social media marketing decisions. Hootsuite taught me how easy managing social media platforms can be. Hootsuite allows users to save time by managing all social media accounts- personal, professional, work, anything- by allowing you to manage all of your social profiles and automatically find and schedule effective social content.
I am now a firm believer that companies, bloggers, influencers, vloggers, really anyone in the media spotlight, would greatly benefit from using Hootsuite. I highly emphasize the importance of using the scheduling feature for your content. It is such an excellent way to get the job done, when you want it, without being glued to your technology!