Routes Asia - day two Highlights from the second day at routes asia, including the marketing awards and routes talks

The routes Marketing Awards celebrated the best in the business...

Overall winner

Singapore Changi International Airport

Over 20 Million Passengers

Singapore Changi International Airport

4-20 million passengers

Adelaide International Airport

Under 4 Million Passengers

Sunshine Coast Airport

Destination Award

Philippine Department of Tourism

Our routes talks featured outstanding insight from some of the leading names in aviation across Asia...

Focus on Vietnam

"We have a large and young population, a lengthy topography that lacks effective road and rail connectivity and a low travel penetration"

Jay L Lingeswara, deputy director commercial, atrategy & planning at VietJet Air

How to stand out from the crowd

"The world and the aviation world in particular is continuously changing; it is key to keep discovering new ways to increase your competitiveness,. Competition makes the world a better place. If the competition gets tough then we will be tough and come up with something new."

Wilco Sweijen, director aviation marketing, Amsterdam Airport Schiphol

How regulation affects airlines

"A government issue or travel alert is almost immediately translated into lost bookings. If you’re a privately-owned LLC and you’re challenging the national flag carrier, the government might not be so keen to help you out."

Alan Polivnick, partner, Watson, Farley & Williams

Understanding social media in China

"Why do airlines spend so much money on traditional marketing campaigns when they will fail with millennials?"

Jonathan Hutt, Social Marketing Director, Spring Airlines

Focus on Japan

"Low-cost carriers are gaining a foothold in the region, but sometimes they charge the same prices as JAL and ANA. We really need to have strong LCCs in this market totally independent from JAL and ANA"

Dr Chikage Miyoshi, Lecturer, Centre for Air Transport Management, Cranfield University

Focus on India

"Current policies do not adequately address the lack of airport infrastructure in India. The policies should be sufficient to attract investors."

Rajeev Jain, CEO, Mumbai International Airport Pvt.

"It's not just airside capacity where issues are arising. Sometimes you have airside capacity but no checking desks. Sometimes you have checking desks but no parking bays. In the past we've had to set up checking desks even though the airport has plenty of capacity .The long-term planning approach needs to be addressed - we shouldn't be having these teething problems."

Sanjiv Kapoor, Chief Strategy and Commercial Officer, Vistara

Our exhibitors put on a show...

There was also another packed day of meetings...

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