Merida is a boutique rug design and manufacturing company based in Fall River, MA. For this project, we spent a lot of time with the creative folks at Merida and in their home city, getting to know all about the history and tradition of the craft they practice. This project required a lot of pre-production work on the ground in Fall River and at the Merida design studio. Person Place and Thing made sure to spend time with the designers and craftspeople to understand the passion they have for their trade. In the end, we went with an off-camera interview style so we could focus on the work in progress and the beautiful product being created.