Basketball is a rough sport. That is why women were not liked playing it even though it was not an official non-contact game. Some teachers thought it was good for them to play like men to give them some character. When said, parents starting complaining that it was getting to rough for their girls.
In 1908, The AAU took the position that women and/or girls should not play basketball. Later in the 1980's, control of the women's game was shifted from the AIAW to the NCAA, a move that not only streamlined the operation and made it more efficient, but also added to the visaibilitary of women's basketball.