T: Using Text Effectively Rules for Developing Projected Messages

T1. Text and background contrast should be clear (i.e. black text on a white background, white text on a blue background etc.)

T2. Use a plain, light-colored background with dark text, or a plain dark background with light-colored text.

T3. Standard text formatting (mixed upper and lower case letters following standard grammar) should be used throughout, even for titles, headings etc. ALL CAPS ARE HARD TO READ…EVEN FOR HEADERS.

T4. If you must use text, limit the amount of text per slide! A good rule of thumb is the 6 X 6 rule: Six words per line, six lines per slide MAX. A better rule is NO MORE THAN SIX WORDS, period.

T5. Usually, complete sentences use too many words. Consider presenting the key ideas as bulleted points (See the illustration for G3)

T6. Sans serif fonts are generally easier to read than serif fonts when projected. Serif fonts have little hooks or “feet” along the edges of each character. Sans serif fonts do not.

T7. Try not to use a font size smaller than 16 point. Generally, the bigger the better.

T8. Use consistent fonts throughout (don’t mix too many font types).

T9. Keep text away from side edges and borders.

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