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FELICE KINNEAR MEDIA We CapTURE THE SOUL OF incredible STORies

WE CREATE COVER STORIES OF THE REALLY, REALLY, RIDICULOUSLY GOOD LOOKING....AND TALENTED...AND INSPIRATIONAL (YOU GET THE IDEA).

RANCHO SANTA FE CONNECTOR IS A PRIVATE MAGAZINE DELIVERED TO 3,700 HOME OWNERS IN SAN DIEGOS PRESTIGIOUS NEIGHBORHOOD EVERY MONTH.

IMAGINE MEETING 3,700 PEOPLE ONCE A MONTH IN RANCHO SANTA FE TO UPDATE THEM ABOUT YOUR BUSINESS. WE HAVE CREATED A FUN AND EFFICIENT WAY TO DELIVER YOUR AUTHENTIC STORY INTO THE HOMES OF RANCH SANTA FE.

"Art of Fashion is better than New York Fashion week. It is an annual event held at The Inn and an indication of the power Rancho Santa Fe holds as a community. It's the only show you can see Versace, Roberto Cavalli, Ralph Lauren and Oscar de la Renta on one runway. Good luck seeing the titans of fashion agree to share a runway anywhere else."

The Kickstarter Kit

This package is geared for the CEO of fun. For a sunny, light presence in Rancho Santa Fe, (think Ryan Reynolds and Blake Lively) this is for you...

Connect to 3,700 Rancho Santa Fe readers with your photo and distinctive story on the cover of Rancho Santa Fe Connector magazine. The starter kit includes...

  • Rockstar status for a month with you and your family published on the cover. YES, your kids and pets may wonder if you're suddenly famous (prepare to sign autographs in the super market)
  • A digital copy of the magazine to send to all your adoring fans
  • A professional photography sitting with narration specialist, 10 copies of the magazine and 5 photoshopped high digital files
  • All purchases include a commercial license to re-publish and print on social media and your website

Pet-lovers welcome! We get that you may love animals more than your kids (and its ok). Check out our latest issue where CEO of Helen Woodward shares his story behind why he has dedicated his life to protecting animal welfare to give you an idea of what we can do for you

The Rock Package

As punchy and powerful as Dwayne Johnson, this package inspires action from our readers

We would love to see you connect with future Rancho Santa Fe clients. The best way to tell people about your business is with a story that inspires and educates. We have a special way to do, a cover story with insight into why you are passionate about your business. There is a reason instagram is growing expentially right now. The story behind a business with engaging visuals is what works in 2019. This option gears the cover story to accumulate interest in an organic way without reading like an advertisment. This package includes...

  • Rockstar status for a month with you and your business family published on the cover
  • A digital copy of the magazine to send to all your adoring fans quickly
  • A professional photography sitting with cover narration specialist, 20 copies of the magazine and 20 photoshopped high digital files plus a framed copy of the cover photo
  • All purchases include a commercial license to re-publish and print on social media or your websites
  • We provide social media content and promotion before your publish date, enticing our readers to look for their copy on the mail

The Empire Package

Becoming a household name in the world of story telling comes with a lasting presence. If you want to become as familiar as Meryl Streep, George Clooney or Jennifer Aniston in your neighborhood, we have just the thing...

A three page cover story and twelve 1/2 page ads delivered straight to 3,700 Rancho Santa Fe homeowners. Why homeowners? We want the decision makers of the household (aka the one with the credit card) to read your story and become invested in what you do. This package includes VIP access to all professional photos taken with full commercial license and 30 copies of the magazine. You will also receive a digital copy of the magazine to send to all your adoring fans

What to consider when choosing the volume for your branding...

How does our branding program work? We are next level marketing. Regular advertising tells people about their specials. We tell our Rancho Santa Fe readers WHY you're special. We do it by alluring interest in your unique story FIRST. Then you will have 12 full page ads to remind Rancho Santa Fe of why you and your business is so awesome. We recommend sharing tips from your area of expertise to show our readers how your can make their lives easier to connect as fast possible

Our magazine is actually read. How do we know? We put a family from Rancho Santa Fe on the cover. If you knew someone on the cover in a magazine stand would you pick it up and open it? Once it's opened, our readers discover the magazine is full of articles by the people they know, by neighbors they know and for the people in Rancho Santa Fe. Because our magazine is written by the people for the people, most of our readers love them. Its a pretty simple thing.

Think of a cattle brand. Cowboys brand their cows with their brand on the side of the cow. Branding is the method businesses use to take ownership of a section of the market. Like women carrying around Louis Vuitton purses with their logo printed all over them. It's not that Louis Vuitton customers are being paid to promote their brand. So who owns who? Does the woman own Louis Vuitton or does Louis Vuitton own that client. Just think of that cattle brand analogy, imbedding your business in multiple platforms is the ultimate way to brand.

People make their purchasing decisions on trust. Trust is developed once a brand becomes FAMILIAR. We believe the best way to stay relevant and familiar in Rancho Santa Fe is to be seen at least once a month. We focus on building longevity over a period of time and have branding programs available to enhance your marketing by creating a nuclear presence in Rancho Santa Fe.

The most successful brands are the ones who have advertised frequently and consistently. Their company name has become eponymous with the product. Bandaid, Kleenex, for example have branded themselves so well, we know the product as their company name. Coke and McDonalds have also invested into long term marketing strategies to remain dominant with ‘top of mind awareness’ so when the need for their product comes up, they are the first that springs to mind. How did they do it? They started locally with a frequent and consistent presence before they grew into global giants.

Here's what we do; we provide the vehicle to brand businesses in this way within the Rancho Santa Fe community. That's huge. We are like Nationwide, we're on your side. Branding is like friendship. Who is the person you call when you really need something? It's the person who stood the test of time and is at the top of your mind because they have a frequent and consistent presence in your life. It's also the person that made you feel good.

Our content is designed to strengthen our community in a positive way. We are the opposite to news as we don’t publish political, religious or any inflammatory material. People feel good after reading Rancho Santa Fe and your presence becomes associated with feeling excited about all the great things going on in the community.

We provide premier distrubution. What does that mean? We know our readers are unlikely to leave their castles unless necessary. They do not have to hunt for our magazine on news stands, the magazine is delivered straight to their coffee table. We drop your business right in the middle of Rancho Santa Fe homes once a month.

Check out our examples below of how we have driven donations and engagement directly to local businesses with covert marketing. Advertising today has to be fun, memorable and distinctive. To begin your reign in Rancho Santa Fe we will design a powerful cover story followed by a frequent monthly presence. The best brands in the world are the most familiar and ones we see frequently. We want to develop that for you locally over a period of time. Here's examples of how...

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