Roy Costner IV digital Portfolio

My work in production has evolved through the years since the creation of Liberty Speaks in 2011. It began with the creation of a wide array of content for the news site. Since then, I have became involved as a production staff member with Palmetto Boys State. I loved the thrill of creating content to inspire others. This was only a hobby at the time and it wasn't until I arrived at Clemson University that my hobby began to evolve it into a skill. At Clemson, I met Eric Rodgers during a live broadcast production class. He saw the passion behind my drive and offered me an internship with Clemson Broadcast Productions which has continued into today. After meeting Eric I wanted to take every class I could to master my hobby. "Find Your Happiness" is a piece created for one of the classes offered by Eric Rodgers in Adobe Premiere Pro.

"When your at your lowest, look to the highest"

I enjoyed taking any class I could relevant to video creation and broadcasting. Eventually, there wasn't much more to take and I began to search for other classes that may help to improve my skill. I met Dr. Karyn Jones in a persuasion class which became a unique opportunity to just that. As a class, we investigated how many school shootings could be prevented. If we could persuade someone like you or me to offer a hand to those in darkness then maybe school shootings could come to an end. The class idea became an independent study the following semester where we produced a campaign to encourage everyone to become the difference. "Interrupt Me" was created as a part of the campaign and allowed me the opportunity to take an idea and produce it from start to finish while including the knowledge learned from persuasion.

"There is something in these hills..."

Eventually, I stumbled on the classes offered by the Erwin Center in Brand Communication. After my first class, I had to take them all! During my second class with the Erwin Center Andy Mendehlson challenged us to create a viral video and I must say it was a lot of FUN! "Gameday Hype" was our teams viral video implementing different ideas behind branding. The foundation in branding I see as being a necessary asset as I move into the professional world.

"When the Azaleas are blooming in Pickens, South Carolina the little town celebrates!"

As I began to hone in on my skill in videography, producing, and branding I realized I had a unique opportunity to help my community. I got involved with the Pickens Azalea Festival as a volunteer helping to design their website and produce content relative to help reach younger generations. Dr. Pyle's class in Public Relations was an invaluable resource as I generated content. Thanks to his class and my experiences at Clemson I am now a board member over branding, marketing, and public relations.

I can't wait to see what the future holds!

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