WE KNOW BANK MARKETING.

Developing marketing strategies and programs specifically for banks.

• Increase your bank’s awareness and engagement within your communities

• Build trust and credibility with customers

• Accomplish your strategic goals

And we make it easy.

Marketing Strategy and Planning

We’re full of ideas and proven methods to make an impact with potential and current customers. We keep a calendar of special days to create campaigns from—Consumer Protection Week, National Teach a Child to Save Day—and make sure your bank is engaged within your community. We help you execute product launches and market your current products and services. From your outsourced marketing department that handles all your marketing needs to project-based work to consulting, we help banks stand out, nurture customer relationships and reach out to potential customers.

Advertising

From print advertisements in newspapers and magazines to digital ads on Facebook to advertisements appearing in Google search results (pay-per-click), we can put your bank in front of numerous potential customers.

Communications

When your bank has an announcement, you want to spread the word. We’ll write press releases, develop a communications plan and work with the media to get the word out. We also execute direct mail campaigns that can be segmented by type of customer or city, demographics and business type.

Branding

Your bank’s image is extremely important—from logo development to a full brand refresh, we love making banks shine.

Customer Testimonials

We strongly believe in the power of testimonials to build your bank’s credibility and image. We record testimonials for radio commercials, videos, website content and print content like brochures and advertisements.

Social Media

Don’t have time to post to Facebook every day? We work with you to create and execute on a social media strategy including any platforms you choose (Facebook, LinkedIn, Twitter, etc.). We keep things dynamic so your customers are engaged through posts not just about your bank, but about the community and through fun quizzes. You will be able to view and approve a content calendar before anything is posted.

Print collateral

Many people still like to have a printed piece that they can hold in their hands to review. From brochures on each of your offerings to posters for your lobby, we have you covered.

websites

From simple, informative and modern websites to those with all the bells and whistles, we’ll build you an online presence you can be proud of. Our website quotes also include writing the content for you—many don’t.

Videos

Bring your bank to life on the screen with professional videos. From customer testimonials to product or service-based videos to staff highlights, video marketing is one of the fastest growing tactics in marketing today.

Email campaigns

Stay in touch with your customers through email. Whether it’s an email newsletter, a new service or regular product highlights, we will get your message to your customers wherever they are.

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