BURLINGTON, Vt. -- (Jan. 27, 2016) The Champlain College Emergent Media Center’s (EMC) BREAKAWAY initiative has been named a finalist for The Womanity Foundation’s 2016 Womanity Award, an international award for the prevention of violence against women using information and communications technology.
BREAKAWAY is a soccer-themed video game, encouraging players to move away from behavior that promotes violence against women, towards behavior promoting mutual respect. Young players meet in camps where they role-play scenarios that create environments of gender equality.
The game has been played in 185 countries with more than 5,000 registered users.
The Womanity Foundation defines the competition as “an international award that supports collaboration between individuals or groups seeking to combat gender-based violence, and aims to break down barriers that such organisations face. This enables groundbreaking projects that are successful in one location, to be expanded, and reproduced elsewhere, to reach and help many more women.”
BREAKAWAY is competing with three other pairs of finalists using ICT hailing from all over the globe. Womanity will announce the winners of the Womanity Award for the Prevention of Violence Against Women at OuiShare Fest in Paris in May 2016.
In partnership with the South Burlington, Vt.- based Population Media Center (behavior change experts), and with Grassroot Soccer South Africa as a “Scale-Up Partner,” the collaboration aims to scale-up and integrate two successful existing models in a new context with the support and mentorship of The Womanity Foundation over a three-year period.
"We are very excited that through the Womanity Award a new generation of Champlain College students will be able to amplify the efforts of Grassroots Soccer in Africa by engaging youth through BREAKAWAY.” said Ann DeMarle, director of the Emergent Media Center.